The Importance of Hiring a Retail and E-commerce Writer
The world of retail moves fast, and your content needs to keep up with the latest trends. Hiring an experienced retail and e-commerce writer allows your business to stay top of mind with your audience. Showcase your brand, share retail tips and secrets, and post enticing social media updates with the help of a talented freelance writer.
Why Hire a Retail and E-commerce Writer?
A writer specializing in retail and e-commerce keeps up with the latest trends, facts, and figures. They understand the content that gets results in this market, ways to build customer loyalty, and the best methods for moving shoppers toward a purchase. Your website, blog, email newsletters, and social media content are elevated through professional retail and e-commerce writers.
The Benefits of Hiring a Retail and E-commerce Freelance Writer
Consumers have a lot of choice in the global marketplace. Your competition is a click away, so building up trust and loyalty among your customers is essential. High-quality content positions you as an authority in your market. Your business becomes a trusted source of information and you build relationships that last longer than a single sale. A professional writer also has a powerful impact on your search engine optimization, which makes it easier for customers to find you on Google and other search engines.
A retail and e-commerce freelance writer offers conversation rate improvements in many parts of the sales funnel. You can end up getting more revenue from the same traffic volume, improved retention, and other benefits for your bottom line.
Finding a Retail and E-commerce Writer on Scripted
Hiring in-house writers is not always the best option for retail and e-commerce businesses. You have to go through a lengthy recruitment process that involves sorting through resumes, setting up interviews, and hoping that your applicant performs once they move into the role.
On Scripted, the process is much easier. You have access to professional retail and e-commerce writers through a user-friendly platform. All the writers on Scripted have gone through an extensive vetting process, so the screening work is already completed. Look through writer profiles to see their specialties, ratings, and samples. Once you find the perfect match, ordering content is a straightforward and streamlined process.
Effectively Working with a Retail and E-commerce Writer
Content creation is a collaborative effort. You get the best results out of a retail and e-commerce writer when you equip them with the right resources. Provide your chosen writer with information about your brand, the market, your customers, and your favorite pieces of content. Put together a style guide for your company and offer outlines for your content, if possible. Keep in touch with your writer throughout the process to ensure that they're on the right track.
If the first draft doesn't quite match your vision for the piece, explain the changes you'd like to see in a revision request. Your retail and e-commerce writer becomes one of your most valuable assets as they learn the nuances of your business and your audience.
Are you ready to improve your conversion rates, customer loyalty, and bottom line? View writing samples with the retail tag and get started today.
Frequently Asked Questions About Hiring Writers
Hiring a retail and ecommerce writer usually costs $50 to $75 per hour. Many freelance writers, however, prefer charging by the word. When you compare prices, expect writers to ask for 10 to 20 cents per word, especially when you want them to write detailed articles about conversion strategies. The more experience and previous success writers have, the more they can charge for their services.
Join a content creation platform to hire the best retail and ecommerce writers. The managers of reputable platforms only hire writers with impressive profiles and writing skills. Many companies have writers take tests before they can create profiles. Browse the writer profiles to read writing samples, biographies, client reviews, and other information to help you choose a professional.
Look for a retail and ecommerce writer who keeps up with the latest trends in your industry. Writers should know about subjects such as multi-platform selling, customer retargeting, cart abandonment, mobile optimization, and writing persuasive calls to action (CTA). You should also look for signs of professionalism. You need a writer who will follow your project guidelines and turn in assignments on time.
It stands to reason that you will get more accurate information and advice from retail and ecommerce writers who have worked in the field. Many writers create content for their personal and professional websites. While they don’t work the same as retail sites, they have similarities and often work with the same tools like SalesForce, WordPress, and other popular platforms to manage their clients.
Don’t expect your website traffic and sales to increase immediately. Retail and ecommerce writers use organic SEO practices that take time to work. Paid advertisements might get faster results, but they cost much more. Organic SEO content will grow your brand and keep people coming back to your site. You should see results from the optimized content within a few weeks or months, depending on your competitors.
What Do You Get On Scripted?
Any Content Type
- Blog Posts
- Press Releases
- Social Media Posts
- Product Descriptions
Real, Vetted Writers
- User Reviews & Success Metrics
- Browse Writing Samples By Topic
- Writers Pitch Blog Ideas
- 24-hour Turnaround Available
- 100% Original Content
- User-friendly Ordering
- Instant Start Projects
- Content Promotion Strategy
Browse Our Top Retail & E Commerce Writers
Search top retail & e commerce writers to write high-quality content for the retail & e commerce industry. As a Scripted member you will be able to reach out to them directly, negotiate price, and start short or long-term assignments with ease.
Jennifer (J Lynn) Cameron is a full-time freelance writer and editor enjoying life in the Pacific Northwest. Writing professionally since 2010, she joined Scripted in 2012 and is now a Platinum-level Writer enjoying helping brands find their voice. She's written thousands of articles in various niches, but her specialties are sales, marketing, accounting, and finance. When she's not writing or dreaming about world travel, she spends her time reading. With coffee.Customer Ratings:
Barbie Carpenter is a seasoned professional writer and editor who has artfully composed tens of thousands of articles, blog posts and retail product descriptions for the web. Her keen eye for detail, straightforward and engaging writing style and superb mastery of the English language are illuminated in every project. With more than a decade of professional writing and editing experience, Barbie is ready to tackle her next writing assignment with creativity, a conversational tone and research-supported facts and figures.Customer Ratings:
Betsy Stanton is a professional content writer who has worked through Scripted since 2012, researching and writing on a broad range of topics. Her employment background includes market consulting, real estate, non-profit organizing, healthcare-related social work and community college ESL teaching. She is also a literary writer (under a different name), and her short fiction, poetry and essays have appeared in respected journals. She has a Bachelor of Science degree from the University of California, with coursework that included biology, physics and calculus. Her graduate work at the University of Washington School of Social Work led her into private consulting in personal finance, business practices and digital marketing. She is a careful, enthusiastic researcher who enjoys matching her writing tone to each client’s unique needs. She...Customer Ratings:
Hunter Amato is a graduate of Florida State University with two degrees covering English writing, Italian, political science, and philosophy. He is a renowned technical writer and copywriter specializing in finance, technology, and law. Currently living in New York City, Hunter is the lead technical writer and copywriter for the WinIt App.Customer Ratings:
With more than two decades of writing and optimization experience, I know how to keep readers engaged, mimic brand voices, and get first-page rankings on search engine results. I have written for companies in diverse industries, including emerging technologies, wellness, consumer apps, enterprise software, UI/UX, outsourcing, and education.Customer Ratings:
Kirk P. is a freelance writer who specializes in creative, click-worthy content for businesses in various verticals, including digital marketing, technology, retail, health care, and lifestyle and travel. Kirk's work has appeared on Travelocity, Ziff Davis, StubHub, and more. His talents include SEO-optimized copy, blog posts, website pages, press releases, product descriptions, email newsletters, and Tweets and Facebook posts.Customer Ratings:
Ellen Gilmer is a published author, speaker and performance artist living in New York City. She has spoken and performed internationally and enjoys sharing her experiences with others. She has published two books with the Pentland Press Ltd. and Carnegie Publishing Ltd. in England: La Belle Famille, a novel, and Free Style Run of the Heart, a book of dramatic monologues with poetic songs, and she is now an active KDP Amazon publisher. Her latest book, published with Create Space, is entitled, Song Poems from the Cumulus Cloud and Creative Essays. Ellen is also a journalist for the International Press Association and a Cultural Ambassador for the International Biographical Centre in Cambridge, England. She is always interested in comments and feedback from her readers, who make sharing creative ideas and art forms possible, successful a...Customer Ratings:
Renee A Butler is a finance writer whose writing has appeared in numerous outlets related to finance and investing, from TheStreet to SCORE. She has an MBA from Exeter, degrees in psychology, and over 15 years of experience working with hedge funds and startups. Her work is centered on technology, consumer trends, and investing strategies.Customer Ratings:
Kim Hill is a freelance writer, author, award-winning photographer, and loves to make art with real butterflies. Kim lives in Florida, has two degrees in Criminology, and is also an advocate for SkinCancer.net. Kim recently had three of her photographs selected for the Clio Art Fair in Chelsea, NYC and has two books out - Abandoned Northwest Florida and Abandoned After the Storm: Hurricane Michael.Customer Ratings:
I'm a professional copywriter and journalist - but I have been known to design the odd website from time to time too. I've written extensively on a wide range of subjects over the years. Whether you need a blog post, a product description or a complete website rewrite, I've done it. What are my specialties? Well, I've written on subjects as diverse as interior decorating and women's health. So whatever you need, I can deliver. And because I work full-time, you'll be able to catch me every day - ideal if you need a complex job delivered quickly.Customer Ratings:
Read Sample Retail & E Commerce Blog Posts
The best way to find the perfect retail & e commerce content writer for your business is to read writing samples they have published in the past. All Scripted writers offer writing samples to potential clients to showcase their talent and experience. Check out these blog posts from a few of our retail & e commerce writers: