The Importance of Hiring a Retail and E-commerce Writer
The world of retail moves fast, and your content needs to keep up with the latest trends. Hiring an experienced retail and e-commerce writer allows your business to stay top of mind with your audience. Showcase your brand, share retail tips and secrets, and post enticing social media updates with the help of a talented freelance writer.
Why Hire a Retail and E-commerce Writer?
A writer specializing in retail and e-commerce keeps up with the latest trends, facts, and figures. They understand the content that gets results in this market, ways to build customer loyalty, and the best methods for moving shoppers toward a purchase. Your website, blog, email newsletters, and social media content are elevated through professional retail and e-commerce writers.
The Benefits of Hiring a Retail and E-commerce Freelance Writer
Consumers have a lot of choice in the global marketplace. Your competition is a click away, so building up trust and loyalty among your customers is essential. High-quality content positions you as an authority in your market. Your business becomes a trusted source of information and you build relationships that last longer than a single sale. A professional writer also has a powerful impact on your search engine optimization, which makes it easier for customers to find you on Google and other search engines.
A retail and e-commerce freelance writer offers conversation rate improvements in many parts of the sales funnel. You can end up getting more revenue from the same traffic volume, improved retention, and other benefits for your bottom line.
Finding a Retail and E-commerce Writer on Scripted
Hiring in-house writers is not always the best option for retail and e-commerce businesses. You have to go through a lengthy recruitment process that involves sorting through resumes, setting up interviews, and hoping that your applicant performs once they move into the role.
On Scripted, the process is much easier. You have access to professional retail and e-commerce writers through a user-friendly platform. All the writers on Scripted have gone through an extensive vetting process, so the screening work is already completed. Look through writer profiles to see their specialties, ratings, and samples. Once you find the perfect match, ordering content is a straightforward and streamlined process.
Effectively Working with a Retail and E-commerce Writer
Content creation is a collaborative effort. You get the best results out of a retail and e-commerce writer when you equip them with the right resources. Provide your chosen writer with information about your brand, the market, your customers, and your favorite pieces of content. Put together a style guide for your company and offer outlines for your content, if possible. Keep in touch with your writer throughout the process to ensure that they're on the right track.
If the first draft doesn't quite match your vision for the piece, explain the changes you'd like to see in a revision request. Your retail and e-commerce writer becomes one of your most valuable assets as they learn the nuances of your business and your audience.
Are you ready to improve your conversion rates, customer loyalty, and bottom line? View writing samples with the retail tag and get started today.
Frequently Asked Questions About Hiring Writers
Hiring a retail and ecommerce writer usually costs $50 to $75 per hour. Many freelance writers, however, prefer charging by the word. When you compare prices, expect writers to ask for 10 to 20 cents per word, especially when you want them to write detailed articles about conversion strategies. The more experience and previous success writers have, the more they can charge for their services.
Join a content creation platform to hire the best retail and ecommerce writers. The managers of reputable platforms only hire writers with impressive profiles and writing skills. Many companies have writers take tests before they can create profiles. Browse the writer profiles to read writing samples, biographies, client reviews, and other information to help you choose a professional.
Look for a retail and ecommerce writer who keeps up with the latest trends in your industry. Writers should know about subjects such as multi-platform selling, customer retargeting, cart abandonment, mobile optimization, and writing persuasive calls to action (CTA). You should also look for signs of professionalism. You need a writer who will follow your project guidelines and turn in assignments on time.
It stands to reason that you will get more accurate information and advice from retail and ecommerce writers who have worked in the field. Many writers create content for their personal and professional websites. While they don’t work the same as retail sites, they have similarities and often work with the same tools like SalesForce, WordPress, and other popular platforms to manage their clients.
Don’t expect your website traffic and sales to increase immediately. Retail and ecommerce writers use organic SEO practices that take time to work. Paid advertisements might get faster results, but they cost much more. Organic SEO content will grow your brand and keep people coming back to your site. You should see results from the optimized content within a few weeks or months, depending on your competitors.
What Do You Get On Scripted?
Any Content Type
- Blog Posts
- Press Releases
- Social Media Posts
- Product Descriptions
Real, Vetted Writers
- User Reviews & Success Metrics
- Browse Writing Samples By Topic
- Writers Pitch Blog Ideas
- 24-hour Turnaround Available
- 100% Original Content
- User-friendly Ordering
- Instant Start Projects
- Content Promotion Strategy
Browse Our Top Retail & E Commerce Writers
Search top retail & e commerce writers to write high-quality content for the retail & e commerce industry. As a Scripted member you will be able to reach out to them directly, negotiate price, and start short or long-term assignments with ease.
Read Sample Retail & E Commerce Blog Posts
The best way to find the perfect retail & e commerce content writer for your business is to read writing samples they have published in the past. All Scripted writers offer writing samples to potential clients to showcase their talent and experience. Check out these blog posts from a few of our retail & e commerce writers: