Scripted for SMBs

The end-to-end content solution for your business

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Why Use Scripted for Your SMBs

Running a small or medium-sized business is challenging. Marketing and promoting your brand will always be one of your top priorities, but it is a task that is best handled by a professional content creation team. Fortunately, Scripted.com has some of the best content writers on the market, and we off content strategy and content solutions for SMBs in all industries. here are some of the benefits of working with our service:

Top Quality Writing

Scripted has rigorous screening and selection process for our writers. When you hire a Scripted writer, you can be sure that you will get clear, coherent, and imaginative copy. Our professional writers are masters of diction, style, grammar, and other elements of good composition. They also know how to follow instructions. If you have specific requirements for your content, the writer who works with you will follow your directions and produce a high-quality piece with a consistent voice.

Knowledge of Search Engine Optimization

Search engine optimization (SEO) is an essential part of content creation. Your content should contain keyword combinations that will ensure it ranks high in search engine results. The whole point of producing content is to increase traffic to your website and make sales conversions. For this reason, you should hire writers who know how to optimize SEO content in a way that helps you meet business goals.

A Unique Perspective

You know everything about the goods and services you sell and why they are valuable to the public. This is why it is such a bad idea for you to writer your own marketing content. You are too close to the product and are likely to come off as overly zealous in promoting it. Working with a Scripted writer will give you a fresh set of eyes. A professional writer can look at your company in new and novel ways. They will leave out jargon, cut through technicalities, and get to the heart of what your company is about. The perspective of a Scripted writer will provide you with fresh, excellent copy.

The Scripted Talent Network

Scripted has subject matter experts in over 40 industries. We manage your whole writing team on and off the Scripted platform.

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Ocean Malandra
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Michael Nadeau
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Krista Hillis
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David Tidmarsh
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Matthew Thompson
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Kirk P.
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Rachel MacAulay
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Alexandra Carter Bower
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Jennifer Cameron
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The
Scripted Content Studio

Content creation is not a single act; it is a process. The Scripted Content Studio provides process management that will help you get the most value from your copy. This is what you get when you place writing orders with Scripted:

Content Strategy & Ideation

Producing content for its own sake is of little value. Scripted content strategists can advise you on the content that best fits you general marketing strategy. They can also help you create an effective content strategy for your SMB.

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Content Creation & Workflow

Scripted has a user-friendly virtual platform that allows you to manage your content from start to finish. You can place your writing order, instantly view its state (pitching, writing, reviewing, completing, publishing, tracking) and learn how it is performing.

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Publishing & Promotion

Once your content is delivered you can instantly export it to your chosen CMS through our Wordpress and Hubspot integrations. This can be done in the format of your choice—HTML, Word Doc, JSON, Text File, or CSV.

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Performance Monitoring & Optimization

The content landscape in your industry changes quickly and often. It's important to always stay on top of what content is performing well and what strategies need to change. With Scripted, you have a dedicated strategist to stay ahead of content trends in your industry and you can instantly see how your content performs in The Scripted Studio.

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Team Freelancer Collaboration

We manage your whole writing team on and off the Scripted platform.

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Why Outsource Your Content

As the owner or manager of a small or medium-sized business, the amount of time you can spend on any one business element is limited. You should outsource as much as you can to specialists. Here are some of the reasons why you should outsource content creation:

More Time for Strategy

Outsourcing content creation, content solutions, and content strategy to a professional company will give you more time to look at the larger picture of where your business is going and what you need to do to get it there.

Easier to Scale

As your business grows, you will need to produce more content at a faster pace. It is unlikely that you will have the in-house talent to scale up your content creation to meet such demand. Outsourcing content creation will ensure that the increased load is handled without difficulty.

Cost Effectiveness

You would have to hire a team of in-house writers to get the content solutions you growing SMB needs. This can be enormously expensive. Outsourcing this work to a professional firm is much less expensive. You will know the rates, which makes it a fixed rather than a variable cost.

Flexibility

Outsourcing content creation gives you access to a large and diverse pool of writers. As your SMB grows, you may expand your line of products and services and change your focus. Working with a professional writing company will give you enormous flexibility in content solutions and content strategy.

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The Scripted Difference

With Scripted, you will get the high-quality content solutions that your growing SMB needs. You can start with a free trial today.

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