The Importance of Hiring Real Estate Writers
Property is everywhere, whether we’re looking to buy, sell, or rent. If your website involves the real estate business, you'll need to hire a good real estate writer. What a real estate writer does is write articles on sought-after information around the residential and commercial real estate businesses.
If you need articles with tips for buying and selling, places for sale, managing money, negotiating with agents, and more, an experienced real estate writer is essential.
Why Hire a Real Estate Writer?
Real estate is a complicated business, and there are multiple perspectives to look at. There are realtors, mortgage lenders, and plenty of niche processes to understand. While you may be a subject expert on the real estate market, you don’t necessarily have time to sit around digging up numbers and fact checking a great article. You need a writer with a similar inherent knowledge base to yours.
A professional real estate writer can take any idea and turn it into a blog. We can even help you brainstorm content ideas to fill your calendar. Whether you’re looking for topical real estate news of the day or evergreen deep dives on subjects like home staging or the MLS, we have you covered. That’s not all – veteran real estate writers understand both real estate and modern writing.
The Benefits of Hiring a Real Estate Freelance Writer
Professional freelance writers understand a whole other level of writing. We’re trained to help corporations with a variety of needs, from internal training documents to email newsletters, web pages, and more. Modern real estate writers can combine the expertise of a real estate professional with polished copy that elevates your social media, search rankings, and conversions.
No matter what your goals are, experienced real estate writers can help. Of course, finding the right writers can be time consuming. You need to set expensive ads, take the time to interview respondents, and filter through a lot of junk. Luckily for you, there’s a platform where you can access a large pool of writers who specialize in every niche topic within the real estate business – Scripted.
Finding a Real Estate Writer on Scripted
Scripted is an easy to use platform with professional copywriters whom you can build a relationship with. Not only that, you’re not tethered to any one writer. The advantage of Scripted over finding an in-house writer is you can always access on-demand services. You’re able to scale your writing needs and incorporate as many writers as you need.
Using Scripted, you can get a project done as fast as you need by recruiting more writers. And you never have to worry about downtime or days off, because there’s always another writer in the pool to choose from. With Scripted, you’re not just hiring a real estate writer, you’re hiring a full team of as many writers as you need. We can cover everything from front to back in the house-buying process from the perspective of the buyer, seller, or even an objective third-party news organization.
Use a real estate writer to draw more property owners to your site today.
Frequently Asked Questions About Hiring Writers
The cost of a real estate writer can vary significantly depending on the writer’s experience and the topic you want covered. If you want a blog post that covers superficial facts about a neighborhood, you can probably find a beginning writer willing to take the project for 5 or 6 cents per word. If you want an in-depth analysis about an area’s latest real estate trends, expect to spend between 10 and 15 cents per word.
You can hire a real estate writer by searching for content-creation platforms for writers with experience in real estate. Reputable platforms have writers pass tests and provide writing portfolios before accepting them. That means you don’t have to spend time vetting new writers. Instead, you can view their portfolios to choose the real estate writers that appeal to you.
Look for a real estate writer who understands the industry’s fundamentals. The writer doesn’t have to live in an area to discuss its real estate. Plenty of databases provide information about household costs, insurance rates, crime, and other topics related to real estate. As long as the writer has a strong background in research, you can count on them to write accurate content for your site.
That depends on what kind of business you operate. If you manage a real estate agency, hiring a writer can increase traffic to your website, which means more people will see the properties you have for sale. If you own a blog that teaches real estate agents how to increase sales, a writer can help by increasing your ad revenue and convincing agents to pay for your seminars.
Some real estate agents earn extra money by working as real estate writers. That means you get a professional’s perspective when you publish social media posts, newsletters, and blogs. Other people start writing after they retire from real estate. That way, they can share their experience and make money without dealing with the stress of finalizing deals.
What Do You Get On Scripted?
Any Content Type
- Blog Posts
- Press Releases
- Social Media Posts
- Product Descriptions
Real, Vetted Writers
- User Reviews & Success Metrics
- Browse Writing Samples By Topic
- Writers Pitch Blog Ideas
- 24-hour Turnaround Available
- 100% Original Content
- User-friendly Ordering
- Instant Start Projects
- Content Promotion Strategy
Browse Our Top Real Estate Writers
Search top real estate writers to write high-quality content for the real estate industry. As a Scripted member you will be able to reach out to them directly, negotiate price, and start short or long-term assignments with ease.
Chelsea is a Pacific Northwest-based writer and editor who inspires action through clear, concise SEO content. Her primary focus is on optimized blogs and web copy across industries, with extensive experience writing for real estate, faith-based organizations, non-profits, and startups. She also has over ten year's experience helping authors write, edit, and fine-tune their book manuscripts for publication.Customer Ratings:
Morgan is a well-rounded writer with the ability to write in a variety of industries and writing styles. She can adapt the voice and tone of her work to the clients that she works with. Her work includes: blog posts, articles, website content, white papers, copywriting, product descriptions, and books. While her main asset types are in design, travel, real estate, parenting, and business she has written for a variety of clients including photographers, schools, healthcare clients, jewelry designers, service professionals and more. Morgan holds a BFA in Interior Design from The Savannah College of Art and Design, and a MA in English and Creative Writing from Southern New Hampshire University.Customer Ratings:
Betsy Stanton is a professional content writer who has worked through Scripted since 2012, researching and writing on a broad range of topics. Her employment background includes market consulting, real estate, non-profit organizing, healthcare-related social work and community college ESL teaching. She is also a literary writer (under a different name), and her short fiction, poetry and essays have appeared in respected journals. She has a Bachelor of Science degree from the University of California, with coursework that included biology, physics and calculus. Her graduate work at the University of Washington School of Social Work led her into private consulting in personal finance, business practices and digital marketing. She is a careful, enthusiastic researcher who enjoys matching her writing tone to each client’s unique needs. She...Customer Ratings:
Kathleen offers three key skills. First, she has the ability to use her own expertise to inform her writing. Second, she has the capacity for doing research on a wide variety of topics, identifying the heart of the information, and then presenting it in an easy-to-understand written form. Third, Kathleen enjoys producing different styles of writing -- from friendly to formal to a bit irreverent. Her natural curiosity keeps her motivated to find the information that will make her writing attract readers. Kathleen has an extensive business background. Prior to writing professionally, she held management positions in several industries including consulting, technology and healthcare. She has lived in the trenches, not just written about them. While her background gives her the skills to write for a variety of industries, Kathleen does ...Customer Ratings:
Sydney Chamberlain is a content writer specializing in informational, research-driven projects. When writing, she focuses on delivering insightful, valuable content with the goal of making measurable impacts for her clients and their brands. In her personal life, she's passionate about travel, wellness, and technology, and those interests often tie into her work. You can learn more about her at sydneychamberlain.com.Customer Ratings:
Amber is an experienced lifestyle and travel writer with a Bachelor’s Degree in English and Literature. With over 11 years of experience, Amber has written for outlets like Huffington Post and SheKnows, along with globally recognized print publications. She specializes in crafting informative, yet engaging travel guides, long form blog posts and S.E.O. optimized web content for small businesses, as well as Fortune 500 companies. A vast knowledge of real estate, travel, beauty and wellness topics enables Amber to accurately hone in on your brand’s unique personality and overall mission to cater content to your specific needs. Whether luxury branding or a more budget-friendly approach is required, Amber is highly focused on customer satisfaction and strives to exceed expectations.Customer Ratings:
Autumn has a BA in Journalism from Arizona State University, where she was accepted to the Barrett Honors College. Since 2008, she has written content focusing on the law, real estate, business, insurance, travel, education, digital marketing, and social media. There are few topics she hasn't written about at this point, but she loves learning something new every day, so she's always up for the fun of researching and writing about new subjects.Customer Ratings:
Dan is a seasoned writer and ghostwriter who addresses diverse audiences with ease. Although he calls Milwaukee, WI, home, he’s written for clients in North America, Europe and Australia. Effective SEO and insightful research are second nature. For example, his work on two 15,000-word-plus projects generated multiple #1 search rankings for a Fortune 50 company and a major sports publication.Customer Ratings:
Kathy began her writing career as a newspaper reporter and assistant editor for a local county newspaper, the Jackson-County Times Journal. Currently, she writes full time as a freelance writer specializing in SEO and web content. Her areas of expertise include beauty, health, finance, home and family, and real estate.Customer Ratings:
Read Sample Real Estate Blog Posts
The best way to find the perfect real estate content writer for your business is to read writing samples they have published in the past. All Scripted writers offer writing samples to potential clients to showcase their talent and experience. Check out these blog posts from a few of our real estate writers: