The Importance of Hiring Parenting Writers
Moms and dads around the globe seek the advice and guidance of experts online to help them navigate the wonderful (and often overwhelming) world of parenting.
There is nothing more important to this audience of readers than the well-being of their children, which is why it's important to position yourself as an expert. Most often, this space is educational. However, many parents also seek content that is engaging and entertaining.
Whether you seek content that addresses humorous advice on how to deal with your teenager or are looking for the top crib safety tips, hiring expert parenting writers can assist your efforts.
Why Hire a Parenting Writer?
The Internet provides a wealth of knowledge, so it's no surprise that parents turn to reputable blogs and social media outlets to obtain the information they seek. According to PEW Research Center, parents, 75% of whom have social media accounts, use these platforms to obtain parenting-related information.
As many as 79% of parents who do use social media agree that they receive useful information on their networks, which builds trust. Whether you specialize in baby safety, family bonding, or childhood nutrition, the content you create and share will reflect who you are as a company/brand.
In order to protect your reputation, it's important to work with parenting writers who understand the value of quality content. This will allow you to optimize your content marketing strategy as you continue to gain followers, increase traffic to your website, and/or drive sales.
The Benefits of Hiring a Parenting Freelance Writer
An expert parenting freelance writer will be available when you need them. This means that you can build a talented team, utilizing the skills and expertise of parenting writers on a regular or intermittent basis. This will help you save a significant amount in comparison to hiring an in-house writer.
Expert parenting writers will not only bring their experience, knowledge, and personality to the table but will also help you address some of the most important aspects of content marketing. By consistently delivering quality content, you will be able to improve the following:
SEO strategies — Improving SEO is imperative to your success. After all, on the first page of Google, the first five organic results account for 67.7% of all clicks. This is why you need to publish content that is unique and of value. An expert parenting writer will help you develop high-quality content, which will significantly increase your chance at ranking.
Conversion rates — There are a number of tactics to increase your conversion rate, including the creation of a winning content strategy. Quality content will encourage repeat readers on your site, blog, or social media platforms. As your reputation strengths within the parenting industry, it will be easier for you to increase conversions.
A parenting freelance writer will help you address your content marketing needs, offering their knowledge and/or real-world experience to elevate your brand.
How to Find a Parenting Writer on Scripted
If you want to obtain more engaging, professional, and shareable content, Scripted's pool of expert parenting writers is the perfect place to look. Search for the top parenting writers with ease in order to discuss your objectives, negotiate price, and develop a potentially long-lasting partnership.
Once a project begins, you can organize and manage all aspects of your assignment(s) on Scripted's platform, saving you time and money. If you find a writer or two you really enjoy working with, you can invite them to work on future projects, as they work with you to develop your product, blog, or overall brand.
Ready to get started? Browse our top parenting writers today!
Browse Our Top Parenting Writers
Search top parenting writers to write high-quality content for the parenting industry. As a Scripted member you will be able to reach out to them directly, negotiate price, and start short or long-term assignments with ease.
Freelance writer, editor and accountant with experience in copywriting, creative writing, content writing and management. All writing includes thorough research and editing for clarity, grammar and spelling. Please send a message if you have any questions or concerns.
Sasha is a professional writer and content strategist in Chicago. She helps businesses ranging in size from solopreneurs to global enterprises with projects in innovation, new ventures and startup culture.
Jennifer (J Lynn) Cameron has enjoyed helping brands find their voice since 2010. She specializes in sales, marketing, accounting, and finance pieces but has written for several different industries. When she's not helping build a brand (or dreaming about Machu Picchu), she enjoys design work, writing songs, listening to music, and reading. And coffee.
I'm a Canadian expat living in Guatemala and I've been writing ebooks and articles, as well as website copy, for the past decade. My areas of interest include travel, food, parenting and business, but I'm always open to work on new topics. My research skills are excellent, so let me know what you're working on!
Professional author, poet, journalist and copywriter. Previously sub-editor and music reporter at http://www.wyrdwaysrs.com/ . Interviewer, reviewer and journalist for http://paganpages.org/content/ . Author of A Modern Celt: Seeking the Ancestors and Pagan Portals: Celtic Witchcraft, both via Moon Books, where I also have a blog on their official website; see http://moon-books.net/blogs/moonbooks/author/mabhs/ for more. As such, I am great at writing copy around spiritual and lifestyle related subjects, and also particularly enjoy travel, beauty and educational copy. I have written copy for local councils, high profile travel companies such as Voyage Prive, hypnotherapists, acoustic therapists, hair extension retailers and so much more. I have written dozens of exciting product descriptions for a variety of industries. I enjoy a chall...
I have a way with words. I take your idea and turn it into crisp, clear and concise copy. My experience reaches across digital, print and broadcast platforms. I deliver website copy, blog posts, social media posts, press releases, magazine and newspaper articles on topics ranging from finance to fashion to faith. 20 years of producing and writing live television news broadcasts for the Walt Disney Company cemented my foundation of thinking quickly on my feet, boiling topics down to their easy-to-understand cores and researching with accuracy.
A graduate of Mercer University School of Pharmacy I had an exciting career in Pharmacy where I helped many people and learned about people and our world. I have traveled to seven countries. I homeschooled my three daughters, and through this process, I found one thing that I am really passionate about-- writing. Writing started as a hobby that grew into blogs about religious life, and history. I tutor children and I write children's material for our church. Telling a story is what I do best!
Renee Breiten is a finance writer whose writing has appeared in numerous outlets related to finance and investing, from TheStreet to SCORE. She has an MBA from Exeter, degrees in psychology, and over 15 years of experience working with hedge funds and startups. Her work is centered on technology, consumer trends, and investing strategies. (formerly Renee Ann Butler)
Barbie Carpenter is a seasoned professional writer and editor who has artfully composed tens of thousands of articles, blog posts and retail product descriptions for the web. Her keen eye for detail, straightforward and engaging writing style and superb mastery of the English language are illuminated in every project. With more than a decade of professional writing and editing experience, Barbie is ready to tackle her next writing assignment with creativity, a conversational tone and research-supported facts and figures.
A writer of diverse interests, Joanne Thomas has penned pieces about road trips for Hyundai, children's craft projects for Disney and wine cocktails for Robert Mondavi. She has lived on three continents and currently resides in the western United States. Thomas holds a BSc in politics from the University of Bristol, England.
Read Sample Parenting Blog Posts
The best way to find the perfect parenting content writer for your business is to read writing samples they have published in the past. All Scripted writers offer writing samples to potential clients to showcase their talent and experience. Check out these blog posts from a few of our parenting writers: