Good website content is central to the success of any online business. Content-based marketing is cheaper and yields longer-lasting results than running ads. Content works if its good, and all good content shares similar attributes. Let’s take a look at what makes content good, and good content great.
Posting on Reddit can help content marketers reach niche audiences. Read this guide to make sure you get as much as possible from your posts.
Outsourcing keeps costs low, and opens the doors to a huge pool of skilled writers, but what should you know when choosing writers for your clients' projects? Here we take a look at what your marketing agency need to have from your freelance writers.
Consistently producing quality content at scale is tough, especially for large agencies. Here are our 7 favorite content writing tools that make it easier.
Google Analytics is the web’s top tool for traffic and search insights. Learn how Scripted works with Google Analytics to create powerful SEO solutions for everyone.
Ahrefs is a leader in SEO and marketing solutions. Here’s how its all in one SEO toolkit and learning resources can help your content shine online.
As a new marketing agency, you will experience a variety of challenges. However, the most common question we hear is, “How do I price my services?” And the truth is that there is no simple answer. Marketing agencies offer a myriad of services, from content strategy to social media posts. ...
In this episode of The Scripted Podcast we continue our conversation with Scripted writer Brian Penny on content promotion, specifically promoting content on LinkedIn, utilizing social media landing pages, and how to work within other platforms like Reddit, Discord, and even how to leverage video games as a marketer.
In this episode of The Scripted Podcast we sit down with Scripted writer Brian Penny to talk content promotion, evergreen vs. topical content, and content writing tools. Brian has been a professional writer for over 10 years, working as a content marketer, blogger, and ghostwriter for various clients and industries.
In the 3rd and final episode of our Press Releases Series, we sit down with Michelle St. Angelo, Vice President of National Public Relations at Allied Global Marketing. Michelle and Gregory talk about press release distribution; things to avoid and some best practices.