The complexities of search engine optimization, or "SEO," have long plagued website owners. Creating an SEO strategy is no easy feat and, while many people resort to guesswork, there's plenty of information and proven tactics out there that can help you increase organic traffic and improve the overall performance of ...
If you are a real estate agent, you know that getting traffic to your website is the hardest part of selling homes. You may have spent hours on Google AdWords and Bing Ads without much success. It can be frustrating and disheartening - but it doesn't have to be! In ...
Whether you're reporting on SEO for your clients or as an in-house expert, creating an SEO report is a fundamental job that someone has to do—and it can be quite daunting. Your SEO report will be seen by many eyes, but what's worth remembering is that these eyes may very ...
Most companies advertise to consumers. Whether selling products or services, certain mediums such as TV commercials, YouTube Ads, and viral social media content make a lot of sense for companies that sell to consumers. Broadcast advertising can be effective if a larger portion of the population could potentially buy your ...
Many people mistakenly think that a resume is a list of jobs and responsibilities, and they're wrong. A resume is an overview of who you are, what your professional goals are, and how you can be helpful to an employer. It should serve as the first impression, not only about ...
It doesn’t matter who you are or what kind of service or product you have. Market research is the lifeblood of the success of your venture. After all, why would you go to the expense of creating a fantastic product (according to you), just to have it flop because you ...
When you're looking to improve your customer experience, it's essential to know what the customer is doing. A Customer Journey Map is a visual representation of a customer's journey through your website or app, from start to finish. It allows you to see where they are dropping off and why ...
Most websites profit from one thing: conversions. The more visitors you can convince to become a lead, purchase your product, subscribe to your service, or accept an offer, the more money you can make. Of course, the world of sales and marketing often feels daunting, like you're leaving some things ...
freelance writing or content writing is a career that is lucrative and rewarding but also extremely challenging. In order to succeed, you need so much more than pure writing talent. You need client communication skills, time management skills, strong discipline, a great work ethic, a key set of proper tools, and much, much more.
What is technical content writing? Learn the basics of technical content writing in this blog from the experts at Scripted.