Can you imagine ignoring the world's second-largest search engine? If you're not on YouTube, you already are. For brands on the fence about getting on the platform, we explore the top five biggest benefits in our latest guide.
Digital Marketing
In recent years, content marketing has been all the craze -- and for good reason. By offering consumers authentic, transparent content, brands are able to better connect with their audience, without seeming overly salesy. Considering content marketing generates more than three times as many leads as traditional outbound marketing, and ...
As a marketer, it can be tough to have enough time in the day to produce high-quality content. In between updating website copy, launching digital campaigns, and refining strategies for social media posts, you need to keep finding fresh ideas. This is where content repurposing comes in handy. There are ...
Mailchimp has evolved and changed quite a bit over the years. It's an email marketing service and (now) marketing automation platform. As with most tools, there are elements of Mailchimp that you’ll probably wish were different, but it’s still got that familiar feel. You can use it whenever you need ...
Determining a social media strategy for your energy and environment site isn’t difficult, but it can be time-consuming. The trick is to remember that social media is, well, social. Here we will discuss how you can set up your social media to bring the most value to your business and ...
If you are an Amazon seller, stellar product descriptions are a must. Learn how to create product descriptions that help you sell more, or hire a vetted Scripted writer.
In need of email marketing inspiration? Check out these ten best email newsletters from some of the world's top brands.