In recent years, content marketing has been all the craze -- and for good reason. By offering consumers authentic, transparent content, brands are able to better connect with their audience, without seeming overly salesy. Considering content marketing generates more than three times as many leads as traditional outbound marketing, and ...
It is no secret that the world's biggest brands recognize that content is the future, and for good reason. Highly cost-effective in regards to your ROI, content marketing drives conversions. When you compare traditional marketing strategies, content marketing costs as much as 62 percent less, yet generates approximately three times ...
In early August 2018, many website owners woke up to a startling new reality. Where once they had brought in impressive numbers as the result of organic search engine hits, now traffic had significantly declined. In some cases, the results were dramatic: 70 percent drops reported to online forums . ...
There is no denying the importance of content marketing in terms of your potential growth. As stated by DemandMetric, 78 percent of chief marketing officers believe that custom content is the future of marketing. As the digital world evolves, you'll need to adapt, developing content tailored to your specific audience. ...
As content marketers , writing unique and compelling content that brings our readers genuine value is the greatest challenge we face. And that challenge is made more difficult if we have to start from scratch with every blog post. The dreaded blank page and its dastardly friend the blinking cursor. ...
When Gary Vaynerchuk talks, people listen - in fact, at least half the planet with access to the internet listens. In more than one recent keynote, Gary Vaynerchuk has called influencer marketing one of the two most important forms of persuasion in all of digital marketing, Facebook ads being the ...
Digital technology has transformed how people communicate, and it has impacted every aspect of the relationship between consumers and the businesses they patronize. Traditional advertising campaigns that rely on a few attractive images and a list of product benefits simply don't work anymore. Consumers are paying less attention to the ...
Every year spring brings the promise of new life with buds and blooms aplenty, and May 13th holds a special place in the hearts of flower enthusiasts as Tulip Day.So what makes the tulip different from any other flower?
Content can become outdated quickly - which is why it's important to not only produce fresh content, but update old content as well.
There are two types of marketing to consider: inbound marketing and outbound marketing. The two are different - and when it comes to crafting your marketing strategy, it's important to understand the purpose of each and how they can fit into your larger, overall marketing strategy. Later we will also ...
Introducing Scripted Cruise Control: Content marketing strategy, content creation, account management, and analytics starting at $1499/mo.
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Membership does not include content. View membership and pricing details.
Membership does not include content. View membership and pricing details.