Visual marketing is occupying more and more online territory, and, as a small business owner, you need to respond to this evolution. Here's a brief overview to help you branch out beyond Twitter and Facebook and get started in the visual marketing universe: Pinterest Pinterest gives you the chance to ...
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While it can often be difficult to know exactly why one marketing campaign works and another doesn't, there are plenty of psychological principles of human behavior which can be used to generate better, more effective marketing campaigns. And don't worry, you won't need a degree in psychology to understand how ...
For those looking for new ways to market your business, Vine - a social media app for creating and sharing video clips - is becoming an increasingly popular option. As it is owned by Twitter, it's no surprise that the content you create has to be short and sweet - ...
Regardless of how long you've been using Twitter, you should always keep an eye out for inspirational business professionals to follow. The wealth of business information on Twitter offers constant opportunities to improve your game when it comes to entrepreneurship or running a business of any size. More specifically, there ...
In today's competitive business scenario, companies work relentlessly to build and sustain their brands. Social media platforms help companies reach customers, increase sales, and achieve competitive advantage. In some instances though, lack of understanding and absence of a well-defined strategy have led to social media disasters for some brands. Here ...
A common problem that arises with potential Scripted clients is they claim that they need a social media strategy. Their competitors are more present in social media and they aren't doing anything. In order to have success with social media, it's often important to maintain an active company blog. Blogging ...
Show potential clients you mean business by creating a web presence for your freelance writing business. Whether you're still working hard to land your first freelance project , or if you already have a full roster of clients, a web presence can help you establish credibility in your industry and ...