What Is Customer Acquisition and How Can You Calculate the Cost?

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This blog post will cover what customer acquisition is, how to calculate the associated costs and why doing so is important for your business. Internal links can then be added to the relevant software/additional resources.


Ionie I

England, United Kingdom

Experienced content writer with an MA in digital publishing. Currently studying for an MSt in creative writing at the University of Cambridge. I'm also an Organic Search Executive specialising in local SEO and content strategy. My focus is on developing workflow which builds a solid foundation, ensuring that clients see measurable success. Experience with eCommerce and lead gen clients, both regional and international.

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