Should You Care About Employment Branding?

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Employment branding may sound like a trend or an industry buzzword, but it's actually quite important. Employment branding encompasses the strategy used by employers to increase awareness of the organization and improve its reputation as an employer. Doing this well can have a far-reaching effect on productivity, retention, and reputation with consumers too. Here's to discussing why businesses should care about their brand as an employer.


Bridget M.

Bridget Miller is a writer and editor with a business background. She has a specialized MBA in International Economics and Management, which provides a unique perspective on business challenges. She worked in the corporate world for many years before transitioning to writing, ...

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