Pinterest's New Marketing Tools

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In 2014, the social sharing and product showcase giant Pinterest opted to strip affiliate links from pins created by marketers and push its own set of promotional and selling tools. Marketing on Pinterest depends on working with its rules and using those tools correctly. This article will offer an overview of Pinterest's Rich Pins, Promoted Pins and Buyable Pins and explain how marketers can use them to engage Pinterest users and make sales.


Carla M

Carla M

Benson, Arizona, United States

Carla Jean McKinney is an author and freelance writer specializing in topics related to science, technology and health. With a background in journalism, linguistics and sciences including astronomy, entomology and botany, she has written over 200 articles for print and the we...

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