Producing lots of content when you have a big budget is easy. Producing the right content for your audience on a small business budget is the tough part. Hence the need for marketing hacks.
While inbound marketing is an essential marketing strategy for many companies today, the term (and general marketing philosophy) didn’t actually appear until 2005. That was when HubSpot founder Brian Halligan, along with his partner, Dharmesh Shah, and advisor, David Meerman Scott, decided to found HubSpot and focus their efforts on a new, digitally driven marketing … Read more