As Scripted’s Chief Content Strategist, I’ve witnessed firsthand how online marketing has dramatically shifted. The rise...
Cathy Lovering
As marketers, we're constantly striving for content that truly moves the needle. We put time and money into articles, gu...
I’ve seen many changes over the years as Scripted’s Chief Content Strategist. Lately, content demands are conflicting wi...
Leah McClellan
Digital marketing moves fast, but too many content strategists continue to rely on tactics from a decade ago. Marketers ...
Every content marketer knows the endless hours of brainstorming topics, wrestling with spreadsheets, chasing down writer...
Operational tasks can take up an enormous amount of time for content strategists and managers. The endless cycle of topi...
As Scripted’s Chief Content Strategist, I’ve seen content marketing shift at warp speed. New AI tools launch almost dail...
In the dynamic world of digital marketing, content is king. But chaos often paves the path to the throne. Marketers are ...
Website content writing services can make your business more successful without forcing you to hire a full-time team. Fi...
Jennifer Cameron
The world of SEO is constantly evolving. Although there are tried and true best practices to follow, you risk being left...
Suzanne Erickson
Creating content for your business helps you engage with customers, promote products and services, improve search engine...
Though the term "copy editing" is often used broadly to refer to reviewing written content, there are many types of edit...
Krista Hillis