In 2019, "Content marketing strategy" was the most searched keyword phrase related to content marketing. You have probably heard of content marketing strategy. But you may not be using it. Many large enterprises have an excellent content marketing strategy in place and are using it effectively. But for small businesses, ...
A good content tune-up will take your original post and make small changes to improve readability, SEO potential, tone and style, storytelling ability, and more. So how can you tell if a piece of content, a blog, or an article needs a tune-up, and how can you approach this piece ...
When it comes to helping your business get discovered in a crowded, competitive online marketplace, content marketing is key. According to a recent study by HubSpot , at least 70% of content marketers are actively investing in their content marketing efforts today, and around 25% of marketers even plan to ...
When you send your words out into the world, whether it's blog posts, video scripts, or social media posts, that content must be perfect. Statements must be factual. There's a lot that goes into content marketing, and making sure your content is polished is something you can't compromise on. Writers ...
Determining a social media strategy for your energy and environment site isn’t difficult, but it can be time-consuming. The trick is to remember that social media is, well, social. Here we will discuss how you can set up your social media to bring the most value to your business and ...
The Importance of Engaging Content You know that you need to create high-quality content for your site or blog to succeed, but what does "high quality" really mean? Even though the definition of high quality is subjective, it's safe to say that engaging content will make people want to read ...
Search engine optimization is a science and an art form. Freelance writers looking to improve their content marketing skills should follow these top SEO blogs.
Quit guessing what the length of your content should be. Get to the bottom of long-form and short-form, and which you need for your digital marketing content strategy.
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What are the elements of a good website? Load speed and content play a part. Does your business website have the elements of a good website?