There are a lot of lists of marketing technology companies, but most of them are in the form of infographics with a bunch of logos that you can barely read. They are very compelling visually, but don’t help marketers or sales reps who are actually trying to understand the landscape and do something with the data.
We need a database of marketing technology companies
Simply put, an image with a bunch of logos just isn’t that helpful when it comes down to brass tacks!
We loved chiefmartec.com’s Marketing Technology Landscape Supergraphic (2016) because it is both comprehensive and the critics all seemed to agree: this is the representation of our industry. So, we went ahead and transcribed it into text and are making this public for the world as well.