The 5 Best WordPress Email Plugins (Forget the rest!)

email_marketing

As a content marketer, you want to make sure you are spending your marketing dollars and time as effectively as possible. Email marketing is still one of the most effective ways you reach your audience and make money. Email makes money. For every $1 you spend on email marketing, you can expect an average return … Read more

The Ultimate Content Marketing Guide: 20 Actionable Tips From The Experts

Digital technology has transformed how people communicate, and it has impacted every aspect of the relationship between consumers and the businesses they patronize. Traditional advertising campaigns that rely on a few attractive images and a list of product benefits simply don’t work anymore. Consumers are paying less attention to the endless barrage of banner and … Read more

So You Want to Be an Inbound Marketer?

inbound marketing job

There are two types of marketing to consider: inbound marketing and outbound marketing. The two are different – and when it comes to crafting your marketing strategy, it’s important to understand the purpose of each and how they can fit into your larger, overall marketing strategy. Later we will also list some additional resources and … Read more

Why Should I Use Inbound Marketing? The Data Behind Inbound Success

why use inbound marketing

So, you have a pretty good idea of what inbound marketing is. And, now that you have a grasp on how it works, you may be ready to tackle it for your company. However, how can you know that the investment into an inbound marketing effort will be worth it? One of the most effective … Read more