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Content Intelligence
Custom analytics to map your content vs. industry and competitive trends and ensure your brand’s message meets the market.
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Content Strategy
Daily ideas, recommendations and strategies to optimize performance across every marketing channel.
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Content Production
Create content at scale for every marketing channel in your brand’s unique voice.
Play-circle
Marketing Execution
Distribute the right content to the right customer no matter what platforms you use.
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
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Building-03
Enterprises
On-brand content that performs across all inbound, outbound and PR channels.
Share-07
Agencies
Workflow solutions that support content strategies and cost-effective creation for every client.
Tv-03
Media Publishers
Scalable content production that complements your existing editorial content.
File-06
Content Marketers
Insights, strategies and content to support your SEO, ABM, and social media marketing campaigns.
Volume-max
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Subject Matter Experts that ensure your brand’s story is told with integrity and performance in mind.
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Scripted has supported Content Marketers with insights for over a decade. Find everything you need here.
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Learn how Scripted customers have leveraged our platform to drive successful content marketing campaigns.
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  1. Blog Home
  2. Content Strategy

Content Strategy

Eliminate Manual Scheduling and Deliver Consistency

Eliminate Manual Scheduling and Deliver Consistency

Every content marketer knows the endless hours of brainstorming topics, wrestling with spreadsheets, chasing down writer...

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Leah McClellan

November 5, 2025
Reclaiming Strategy Time: Let AI Handle the “When”

Reclaiming Strategy Time: Let AI Handle the “When”

Operational tasks can take up an enormous amount of time for content strategists and managers. The endless cycle of topi...

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Leah McClellan

October 29, 2025
Beyond the Buzzwords: Inside Scripted’s Strategic Agents

Beyond the Buzzwords: Inside Scripted’s Strategic Agents

As Scripted’s Chief Content Strategist, I’ve seen content marketing shift at warp speed. New AI tools launch almost dail...

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Leah McClellan

October 22, 2025
From Chaos to Calendar: How AI Turns Data into Direction

From Chaos to Calendar: How AI Turns Data into Direction

In the dynamic world of digital marketing, content is king. But chaos often paves the path to the throne. Marketers are ...

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Cathy Lovering

October 15, 2025
GPT-3 Content and The Future of Content Marketing

GPT-3 Content and The Future of Content Marketing

GPT-3 and its sister product ChatGPT promise to change content marketing. This article looks at whether AI generated con...

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Matthew Thompson

March 3, 2023
Content Tips for Modern Art Writers

Content Tips for Modern Art Writers

As an art writer, it's crucial to stay up-to-date on the latest trends to produce informative and engaging content. This...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

June 17, 2022
Increasing Organic Traffic to Your Religion and Spirituality Website

Increasing Organic Traffic to Your Religion and Spirituality Website

Over the past two decades, U.S. church membership has gone down sharply. In 1999, 70% of Americans were church members, ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

January 19, 2022
Top Food Supplier Websites by Traffic

Top Food Supplier Websites by Traffic

The United States alone has over one million restaurants and a humongous food supply industry that is worth billions of ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

January 5, 2022
Funny Memorable Holiday Promos and Ads

Funny Memorable Holiday Promos and Ads

We look forward to the holidays each year for innumerable reasons. Seasonal drinks, the exchange of gifts, unforgettable...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

December 16, 2021
The Ultimate Social Media Content Strategy for Your Cannabis Site

The Ultimate Social Media Content Strategy for Your Cannabis Site

The cannabis industry is one of the most exciting industries today. With legalization in more and more states, content m...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Jubilee Heutmaker

November 8, 2021
A Guide to a Customer Journey Map

A Guide to a Customer Journey Map

When you're looking to improve your customer experience, it's essential to know what the customer is doing. A Customer J...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

November 2, 2021
BuzzStream: Tool Review

BuzzStream: Tool Review

If you're looking for an outreach CRM that can help cross tedious link building and cold emails off your calendar, look ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Ciara Antolini

October 15, 2021

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