If you're new to solutions like Optimizely, you may look at it and assume it's a fancy, overpriced web builder — but this tool can't be compared to the other "website builders" that come to mind. While website builders seek to offer an entry-level, all-in-one solution for businesses hoping to ...
Tools
Building a successful, engaging brand may seem like it takes more work than ever. When every single one of your customers has the potential to be an influencer through their social media posts and word-of-mouth marketing, it's paramount that your brand takes control of its online image and gets a ...
If you're not on social media, you're missing out on the opportunity to engage with your audience and build a lasting reputation for your brand. If you are on social media, you're undoubtedly dealing with all the complexities and struggles that come along with finding your balance -- simply logging ...
SendPulse isn't your average email tool. While you can use SendPulse to manage your email marketing, it also offers tools to help you with SMS marketing and create chatbots to manage your presence on Facebook, Telegram, and Whatsapp. Its features make it a powerful multi-channel marketing suite, while automation and ...
Mutiny is a company that specializes in conversion rate optimization. They offer various services, including website traffic analysis, landing page design, and website conversion best practices. The goal of the Mutiny team is to help their clients personalize their websites and increase conversions. This article will break down how Mutiny ...
So much of content marketing seems to be an "outside" job, meaning that we're always looking to other sources of information to ensure our efforts are yielding a return. We're (rightfully) combing obsessively over analytics, surveying our customers, and looking for other sources of information to get our offers and ...
Adobe Photoshop is often considered to be one of the premier graphic design and editing tools available on the market. As with most tools, the complexity and power of Photoshop can sometimes scare would-be users away. For its versatility, power, and wealth of features, it's still one of the most ...
Trello is a web-based application that was initially launched in 2011. This web application is a content management system that allows users and moderators to manage their workflow. Trello is a system that can track who handles each assignment, where each user is in the workflow process, and when the ...
What is Ceros ? According to the brand: " Ceros is a cloud-based design platform that allows marketers and designers to create immersive content without writing a single line of code. It is a tool that can transform and liberate your digital presence across all touchpoints, and it's backed up ...
Having a steady flow of engaging content for your business is half the battle with great content marketing; the other half of it is actually posting that content regularly, interacting with your social audiences, and measuring the impact of what you're doing. Enter social media management tools. Social media management ...