If you're wondering how your brand can serve audiences during tumultuous times, there's one word that stands out: community. Using and growing your social media presence to create a community where people can connect and experience some sense of certainty is one of the most valuable ways to use the ...
Tools
Ever since technology allowed for the invention and application of spell-checkers, they've been beyond helpful in saving professionals from accidental typos and embarrassing misspellings in emails and reports, and online. Of course, basic built-in spell-checkers do little to correct more serious grammar issues, be it an improperly structured sentence or ...
Searching for an email solution can be a surprisingly daunting task. As is the case with Benchmark Email, it's easy to get caught up in all the features and functionalities a platform promises, only to be let down by deliverability issues, which pose a major threat to businesses who are ...
Promises like "award-winning live support" shouldn't be made (or taken) lightly, and they can immediately have brands like yours asking the question, "Can MailerLite live up to its claims?" With this platform promising advanced tools, without the complication you may expect from a robust email marketing platform, it's very tempting ...
Customer journeys can be confusing. They aren't the same 1-2-3 step process most traditional "conversion funnels" want you to believe and, in reality, a prospect might jump back and forth between stages multiple times. What's more, no two customers are alike, and while you might have an average time it ...
Static site generators are quickly becoming a big part of the professional website builder's toolbox. There are many obvious benefits to serving static HTML files, such as easier caching and a more secure environment overall. Each generator produces a different output that offers its own pros and cons in style ...
Whether you write for work, school, or pleasure, the concept of being able to write better and faster is appealing to everyone, which is what makes Airstory a great tool. This writing aid, founded by Joanna Wiebe of Copy Hackers, will help you produce more content in less time, all ...
MashShare has dubbed itself the "Ultimate Social Media Ecosystem," so what exactly does this software offer that others don't? Social media platforms are powerful when it comes to driving organic traffic, but in order to make the most of them, you have to give visitors an effortless way to share ...