The Ultimate Influencer Marketing Guide: The Do’s, Don’ts, Micro-Influencers, and Top Platforms for Business

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When Gary Vaynerchuk talks, people listen – in fact, at least half the planet with access to the internet listens. In more than one recent keynote, Gary Vaynerchuk has called influencer marketing one of the two most important forms of persuasion in all of digital marketing, Facebook ads being the other. “I truly believe that it’s … Read more

So You Want to Be an Inbound Marketer?

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There are two types of marketing to consider: inbound marketing and outbound marketing. The two are different – and when it comes to crafting your marketing strategy, it’s important to understand the purpose of each and how they can fit into your larger, overall marketing strategy. Later we will also list some additional resources and … Read more

How Not to Use Your Company Social Channels

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Social media platforms give businesses opportunities to recruit new customers, stay connected with existing customers and build influential brands. Unfortunately, a lot of companies make serious mistakes when they try to develop social media campaigns. Make sure your company doesn’t fall prey to these common mistakes. They could stunt the business’s growth and tarnish your … Read more