Finding the perfect freelancer is often easier said than done -- unless, of course, you invest in the right platform for your content marketing needs. Here we review Upwork as an option for hiring freelance writers.
Seo
A content tune-up takes an existing blog post or web page that isn't performing up to expectations and gives it a much needed update to improve readability and increase visibility on the search engines. We performed a content tune-up recently for Scripted customer GetCuros.com and they agreed to let us ...
In recent years, content marketing has been all the craze -- and for good reason. By offering consumers authentic, transparent content, brands are able to better connect with their audience, without seeming overly salesy. Considering content marketing generates more than three times as many leads as traditional outbound marketing, and ...
Looking for a content writer? You have many options through freelance writer platforms. Each platform has its advantages and disadvantages, and you should have a clear idea of what those are and how they will impact your goals prior to opening a client account. Here we will take a look ...
It is no secret that the world's biggest brands recognize that content is the future, and for good reason. Highly cost-effective in regards to your ROI, content marketing drives conversions. When you compare traditional marketing strategies, content marketing costs as much as 62 percent less, yet generates approximately three times ...
In early August 2018, many website owners woke up to a startling new reality. Where once they had brought in impressive numbers as the result of organic search engine hits, now traffic had significantly declined. In some cases, the results were dramatic: 70 percent drops reported to online forums . ...
There is no denying the importance of content marketing in terms of your potential growth. As stated by DemandMetric, 78 percent of chief marketing officers believe that custom content is the future of marketing. As the digital world evolves, you'll need to adapt, developing content tailored to your specific audience. ...
You've been there. You've started a blog, wrote extensively about your business and what drives you as an entrepreneur. For some reason, no one seems to be reading. Don't worry -- it's not you. It's not your story. It's not necessarily your content. The process of getting your customers to ...
As content marketers , writing unique and compelling content that brings our readers genuine value is the greatest challenge we face. And that challenge is made more difficult if we have to start from scratch with every blog post. The dreaded blank page and its dastardly friend the blinking cursor. ...
Digital technology has transformed how people communicate, and it has impacted every aspect of the relationship between consumers and the businesses they patronize. Traditional advertising campaigns that rely on a few attractive images and a list of product benefits simply don't work anymore. Consumers are paying less attention to the ...
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