The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Klaviyo Tool Review | Scripted

Klaviyo Tool Review | Scripted

E-commerce marketing is a complex web of interconnected themes: customer experience, management and strategy, marketing ...
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Ciara Antolini

February 11, 2022
Evernote Tool Review | Scripted

Evernote Tool Review | Scripted

Evernote is a powerful tool for taking notes, storing information, and organizing your life. It saves everything you do ...
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Ciara Antolini

February 10, 2022
SpyFu Tool Review | Scripted

SpyFu Tool Review | Scripted

Understanding the keywords your competitors are targeting can help you rank better in search engines and even boost audi...
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Ciara Antolini

February 9, 2022
Drift Tool Review | Scripted

Drift Tool Review | Scripted

Drift is a revenue acceleration platform, best described as a conversational marketing and sales tool. That means, inste...
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Ciara Antolini

February 9, 2022
TikTok Marketing Strategy in 2022 for Creators & Businesses

TikTok Marketing Strategy in 2022 for Creators & Businesses

TikTok is a social media app where users can post and share short videos. Originally launched in 2016, it has grown to b...
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Jubilee Heutmaker

February 9, 2022
A Complete Review of Unbounce

A Complete Review of Unbounce

Recently, I had a chance to work with Unbounce, a landing page design tool with some snazzy features that claim to boost...
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Ciara Antolini

February 8, 2022
Weekly Content Marketing Trends February 7, 2022

Weekly Content Marketing Trends February 7, 2022

Punxsutawney Phil saw his shadow, meaning six more weeks of dark winter. However, we're here to shed some light on the l...
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Jubilee Heutmaker

February 7, 2022
SocialPilot Review: Features, Benefits, and Pricing

SocialPilot Review: Features, Benefits, and Pricing

If you've spent any time looking at Buffer, HootSuite, or other social media management platforms, SocialPilot is a big ...
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Jubilee Heutmaker

February 7, 2022
WooRank Tool Review | Scripted

WooRank Tool Review | Scripted

There are countless SEO tools on the market, but WooRank stands out for its rich feature set. The web-based software is ...
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Ciara Antolini

February 4, 2022
Buffer Tool Review | Scripted

Buffer Tool Review | Scripted

Staying active on social media is one of the biggest challenges businesses face. After all, coming up with something int...
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Ciara Antolini

February 4, 2022
Weebly Tool Review | Scripted

Weebly Tool Review | Scripted

You'd be hard-pressed to find a modern business that didn't have an online presence, but that doesn't mean getting onlin...
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Ciara Antolini

February 3, 2022
How To Use Pinterest for Business: Pinterest Marketing Strategy

How To Use Pinterest for Business: Pinterest Marketing Strategy

Do you suffer from Pinsomnia, or are you clueless when it comes to repins? No matter how familiar you are with the succe...
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Jubilee Heutmaker

February 3, 2022
Canva Tool Review | Scripted

Canva Tool Review | Scripted

If a picture paints a thousand words, then an excellent graphics design editing tool is something modern marketers can’t...
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Ciara Antolini

February 2, 2022
Airtable Review: Features, Pricing, and Alternatives

Airtable Review: Features, Pricing, and Alternatives

That awesome spreadsheet full of complicated formulas might have seemed like a good idea when you created it. But now Ma...
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Jubilee Heutmaker

February 2, 2022
BuzzSumo Tool Review | Scripted

BuzzSumo Tool Review | Scripted

If you've ever put time and energy into creating a piece of content, only to have it tank, BuzzSumo's value proposition ...
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Ciara Antolini

February 1, 2022