When media outlets reported Ted Cruz had officially dropped out of the Republican race for President, the Twittersphere erupted. Memes were developed, opinions were shared and even his competitor Donald Trump got in on the fun. So what caused the fall of a once promising Republican candidate?
Nico Canova
The answer is "Yes," but that headline was actually a trick question. There are many formulas for headlines that improve conversion rates for specific audiences. We'll look at seven formulas that tend to be effective overall.
The beauty of online content is, in many cases, it remains on your website or blog permanently. Each time you release a new post, it's an opportunity for users to find your site and increase the authority and permanence of your domain. You can use evergreen marketing content to create lasting organic traffic.
No matter how good your writing skills are, or your ability to spot a great marketing opportunity, there is always room for improvement. Even the top marketers on the planet know how important it is to keep honing their skills in order to stay sharp in the online marketing game. One way to do this is to tune into regular content marketing podcasts.
If you are the digital marketer for your small business, you know that optimized content marketing is the name of the game in today's marketing landscape. However, there are so many kinds of businesses, social media platforms and styles of content that it can feel like a whirlwind getting started. So what's a marketer to do? This course in Scripted's digital marketing course is all about social media tips for small businesses.
Context is hugely important in all aspects of communication. It provides a framework for communicating effectively and can make our break even the best messaging. This makes context especially important when it comes to content marketing.
Starting a business can be both a daunting and exciting adventure. From attracting investors to hiring staff and finding a physical space to work, startup founders have a lot on their plates. However, one thing a startup can't overlook when getting off the ground is marketing. Use this guide to get the right start in startup marketing.
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