Reality check infographic 2023
This is a writing sample from Scripted writer Jane Haynie
The “And” of Sustainability and Digital Transformation
Subhead: Achieving both sustainability and digital transformation is finally possible with the right technology and partner
Enterprises around the world grapple with a tough choice: Should they prioritize sustainability or digital transformation while they navigate the current unpredictable economic climate? Challenges getting support or tooling for sustainability initiatives — among other problems — often leads organizations to believe that sustainability and digital transformation are not compatible. They are an “either/or” proposition.
But with the right technologies and partners in place, a sustainability strategy can drive organizational growth, revenue, and digital transformation. This infographic showcases the top concerns and challenges in implementing sustainability, and the technologies successful organizations have found most helpful.
An uncertain economy has left companies with two battling priorities:
Altruistic concerns: Sustainability |
OR |
Economic Concerns: Digital transformation |
95% of companies consider sustainability a top priority |
84% admit that sustainability gets deprioritized for commercial objectives |
[Design note: Create a graphic representation of these opposing forces by dividing them into separate boxes or creating a sports arena graphic that shows them as opposing teams. Highlight the statistics within]
While companies feel they must prioritize digital transformation, sustainability has clear economic value.
-
97% say sustainability influences their buying decisions.
-
84% believe they could lose employees without a clear sustainability strategy.
-
87% believe they could lose investors without a clear sustainability strategy.
So why do companies continue to leave sustainability on the back burner?
Challenge 1: Lack of support |
Challenge 2: No sustainability culture |
Challenge 3: Insufficient tooling |
47% don’t believe employees understand the strategy |
82% don’t have targets, incentives, and reporting for sustainability |
32% don’t have the tech 47% have poorly implemented tech |
[Sidebar highlight: Intel achieved a 15% drop in emissions by incentivizing employees to prioritize sustainability]
The good news: Some companies are getting it right.
20% of companies prioritize both sustainability and digital transformation by adopting sustainable technologies that also deliver economic benefits.
Technologies that have the most significant impact on their success:
Sustainability |
Digital Transformation |
|
Cloud Platforms (45%) |
Similar environmental impact as taking 22 million cars off the road |
Provides the ability to track and measure ROI on sustainability initiatives |
Data Integration (28%) |
Increases efficiency, lowering energy and resource expenditure |
Combines multiple data streams for analysis across business units |
Edge Computing (27%) |
Enables devices to make smart, automated decisions that reduce the environmental impact of equipment and machines |
Lowers costs by reducing energy and power consumption |
The Result?
Altruistic concerns: Sustainability |
AND |
Economic Concerns: Digital transformation |
Read the full report [link to Reality Check white paper]