Does your company need a copy writer or a content writer? Because there's a difference. Here we discuss the differences in goals, skills, and methods of copy writers and content writers.
Blogging
Let's face it - lifestyle blogs don't get the respect they deserve. While travel blogs, food blogs, and fashion blogs enjoy widespread popularity, readers often skip anything categorized under "lifestyle," as they find it a bit too squishy. They want commitment - a specific niche - so they know what ...
You created a masterpiece of a blog post, but its engagement is low. Without the right images in place, your audience may pass right by. Sometimes photos or illustrations get added as an afterthought, but your visual content should get as much consideration as the words you've written. Consider Your ...
If you're like many writers, getting published is probably one of your biggest goals. Although this goal may seem daunting, there are a number of tried and true strategies that have helped many writers not only get published, but also realize commercial success. Fortunately, the barriers to being published have never been lower for those with the determination and just a bit of luck.
Are you cranking out content that's failing to attract readers? Try these lessons from one of 2014's most viral blog posts.
Supplement your writing skills with a WordPress savvy that can't be rivaled.
Has your blog's activity hit a plateau? Follow these strategies to breathe new life into your blog.
Learn how to find gripping, search indexed, free (or cheap) images that entice readers and convey your post's message.
Click to set image caption .. [/caption] Mountain Equipment Co-op (MEC) Mountain Equipment Co-op is Canada's leading retailer of outdoor clothing and gear for sports like hiking, cycling, and climbing. MEC is a true co-op, where shoppers are also members who have a say in how the business evolves, and ...
Content marketing has become an invaluable strategy for any business that wants to successfully develop a community of loyal customers connected with their brand. Scripted will highlight industry leaders who are successfully leveraging the power of content marketing to provide honest and valuable resources that resonate with their customers in ...
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