Content Creation & Workflow by Scripted

Start maximizing your content creation game and manage it effectively with our workflow technology, expert writers, and content strategists.

How much time do you spend each month writing social media and website content that ranks high on search engines? Perhaps even more importantly, how much time do you wish you had to write different types of content for your digital marketing strategy?

Few CMOs and marketing teams have the bandwidth for a data-driven content marketing strategy that includes keyword research, search engine optimization (SEO), social media posts, landing pages, white papers, blog posts, product descriptions, and other pieces of content that reach your target audience and move them through the buyer's journey.

Without streamlined workflows, you can't reach potential customers. Adopting an in-house strategy that works forces you to hire a team of inbound marketing experts, writers, editors, and graphic designers. Every step in the content creation process takes time and energy. Then, you have to measure the results, reevaluate your strategy, and explore ways to drive traffic that converts.

Crunching The Numbers

35% of organizations don't have a dedicated content marketing team.
The content marketing industry is predicted to grow by 15% annually until 2025.
84% of organizations have a content strategy, but only 11% of those stated it was excellent.
71% of marketers stated content has become more important in the past year.

The Challenges of Content Management

Content creation can give you a lucrative path to expanding your reach and building excellent customer relationships. However, marketers must overcome challenges that marketers before they can reap the benefits.

Producing Quality Content at Scale

Great content takes time. you have to understand customer pain points, research SEO keywords, and find content writers who know your industry. That doesn't even include the measure lead generation, conversions, and other key performance indicators to determine whether content meets your campaign's marketing goals.

A content creation agency can write quality content at scale, giving your campaign the push it needs to thrive. Instead of struggling to push disjointed social media posts, blog articles, and landing pages, you get a coordinated effort from a group of website content creation experts.

Documenting Your Content

Constructing a reliable, documented, and data-driven strategy can be a factor that holds many businesses back from kickstarting a serious content production drive. With documentation, you have a clear plan or schedule to work toward. Instead of posting consistent, high-quality content, your content marketing becomes a sporadic effort whenever you have a spare afternoon to write something you think your audience will like.

Content marketing services do the heavy lifting to make content creation and documenting easier.

Finding Professional Indstry Expert Writers

Finding a writer specializing in the content you want to create is a huge task. While your team comprises industry experts, giving them the time and writing knowledge to work on your content is a different story.

Thankfully, we have a wide range of industry expert writers across various niches who can create content for you.

Consistent High-Quality Content

Unlocking the time and resources to focus on producing high-quality content consistently is a huge barrier to successful content creation. In 2023, it takes time and effort to create the 10x style content to make yourself heard among the noise. Unfortunately.

By outsourcing your content creation and management, you free up precious time and resources, safe in the knowledge that you have a reliable team of expert writers and content strategists creating it for you. You get to grow your brand awareness and conversions with high-quality content you can't produce on your own.

Measuring Content Creation ROI

Kickstarting your content game is tricky when you can't justify what it will bring to your company. However, with a solid plan and an expert team to implement it, you can make content decisions based on actual data and see what each piece of content brings to the table. For example, impressions, clicks, and conversions are all measures of content success.

How you measure content success varies depending on your campaign goals. A new company might want to grow its brand awareness so people recognize their names and feel comfortable buying from them. Established businesses might want copywriting that moves leads thorugh the sales funnel as quality as possible. Scripted can adapt its strategy to meet your unique needs.

Contact Scripted Today

Contact Scripted today and outsource your content creation and management needs to highly skilled strategists and vetted writers - giving you the time, power, and freedom to grow and scale without taking on staff or sacrificing precious time.

The Benefits of Content & Management

With stats highlighting the predicted industry growth from now until 2025, there is no doubt many large businesses will be directing focus and trying to differentiate themselves from the competition through content creation. But what are some benefits, and what does excellent content do for your company?

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Free Up Your Time

Finding a reliable writer to outsource your content creation takes time and effort. If you're sick and tired of working with unreliable freelancers and endless job applications on Upwork and Fiverr, it's time to level up. To outsource your content marketing to reliable, professional, highly vetted writers, discover how Scripted can revolutionize your content creation game.

Managing Your Content

With so much work required to map a plan, create it, manage where to post it, and repurpose content for other platforms, we're talking about considerable time, effort, and resources.

When you outsource your content creation and management, you remove the stress and pressure of creating content and keeping it up to date. We allocate you a dedicated account manager to schedule, manage, and run your content creation. Freeing you up to work on other means of growing and scaling your business.


Traffic and Conversions

Free up your time while our expert writers and content strategists collaborate to accelerate your content marketing; you'll have time to work on other ways to grow your business or do more of what you love. Outsourcing is one of the most effective methods of successful content marketing.

Finding the time and writer who specializes in writing content optimized to rank on Google, inform your audience and convert readers into customers is a skill that requires a content creator. Especially moving through 2023 and beyond.

How Scripted Can Help

Scripted's combination of advanced content creation technology, vetted professional industry expert writers, and content strategists can help you take your content marketing game to the next level.

Please get in touch with us today and meet with our content specialists to see how we can truly make a difference in your content marketing and management.

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