The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Freelance Writers: Update Content and Increase Your Client List

Freelance Writers: Update Content and Increase Your Client List

Copywriters spend a lot of time writing words for other people. In fact, that's the heart and soul of the business model...
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Ciara Antolini

October 22, 2021
How do I write ad copy?

How do I write ad copy?

Ad copy is the words that you use to sell your products or services, and it can make or break your company's success on ...
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Ciara Antolini

October 22, 2021
How Do I Perform Keyword Research?

How Do I Perform Keyword Research?

Keywords could lead to thousands of dollars worth of free traffic because your website is optimized for the right keywor...
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Ciara Antolini

October 21, 2021
7 Landing Page Best Practices

7 Landing Page Best Practices

Trying to create the ideal landing page? To get the highest conversion rates, you must consider who your audience is, wh...
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Ciara Antolini

October 20, 2021
Social Media Content Strategy for Your Fashion & Beauty Site

Social Media Content Strategy for Your Fashion & Beauty Site

Social media has become an integral part of the modern-day marketing campaign. It is a great way to connect with custome...
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Ciara Antolini

October 18, 2021
5 Tips for Successful Link Building Outreach

5 Tips for Successful Link Building Outreach

Most professionals who know SEO basics know that the more backlinks they have, the more exposure their website will gain...
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Ciara Antolini

October 18, 2021
A Guide to Writer Profiles on LinkedIn

A Guide to Writer Profiles on LinkedIn

The job market landscape has experienced a dramatic shift since the pre-pandemic days. Now more than ever, social networ...
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Ciara Antolini

October 18, 2021
Ten SEO Myths to Watch Out For

Ten SEO Myths to Watch Out For

Many people believe that they have to be SEO experts to get a website ranked on Google. While you will need to learn mor...
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Ciara Antolini

October 15, 2021
Finding Content Writers in Niche Industries

Finding Content Writers in Niche Industries

Carving out a niche can pay off — but the journey towards success can be challenging. These days, the internet is full o...
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Ciara Antolini

October 15, 2021
BuzzStream: Tool Review

BuzzStream: Tool Review

If you're looking for an outreach CRM that can help cross tedious link building and cold emails off your calendar, look ...
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Ciara Antolini

October 15, 2021
5 Research Tips for Freelance Writers

5 Research Tips for Freelance Writers

Most writers have an initial assignment for an industry-specific article or blog post that intimidates them because they...
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Ciara Antolini

October 14, 2021
5 Reasons Your Business Needs a Blog

5 Reasons Your Business Needs a Blog

Every business needs a website. Moreover, every business needs a blog. You may think you don’t need a blog for your busi...
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Ciara Antolini

October 13, 2021
Freelance writing advice: How to deliver for your clients every time

Freelance writing advice: How to deliver for your clients every time

As a freelance writer, you know how important it is to find your niche so that your clients can find you. Most clients a...
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Ciara Antolini

October 13, 2021
8 Practical Tips on How to Develop Your Unique Writing Voice

8 Practical Tips on How to Develop Your Unique Writing Voice

All the world’s most prominent writers have a distinctive writing style. As a content writer, finding and continuously i...
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Ciara Antolini

October 13, 2021
How Do I Write a Transcription?

How Do I Write a Transcription?

Transcriptions are written versions of audio recordings of speech. That could mean meetings, court hearings, tribunals, ...
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Ciara Antolini

October 12, 2021