Skip to main content
Solutions
Content Strategy & Ideation Content Creation & Workflow Publishing & Promotion Performance & Optimization
Customers
Enterprise Agencies Media SMBs
Talent
Find Writers Join Talent Network Job Board Writer FAQs
Industries Plans Get Started Login 1 (866) 501-3116

Industries

Agriculture Art & Design Automotive Building Materials Cannabis Career Construction Counseling Customer Service Dental Education Energy & Environment Engineering
Fashion & Beauty Family Practice Food & Beverage Gaming Health & Wellness Healthcare Higher Education Home & Garden Human Resources Injury Law Interior Design IT & Security
Insurance Legal Manufacturing Media & Entertainment Medical Law Nutrition Parenting Payments Personal Finance Real Estate Relationships
Retail & Ecommerce Religion & Spirituality Restaurant and Bar SaaS Sales Senior Services Software Sports & Fitness Technology Transportation & Logistics Travel
x Close Menu Solutions
Content Strategy & Ideation Content Creation & Workflow Publishing & Promotion Performance & Optimization
Industries
Agriculture Art & Design Automotive Building Materials Dental Gaming Fashion & Beauty Family Practice Cannabis Career Construction Counseling Customer Service Injury Law Interior Design IT & Security Retail & Ecommerce Education Energy & Environment Food & Beverage Personal Finance Healthcare Health & Wellness Higher Education Home & Garden Human Resources Transportation & Logistics Insurance Legal Manufacturing Media & Entertainment Medical Law Nutrition Parenting Payments Real Estate Religion & Spirituality Restaurant and Bar SaaS Sales Senior Services Software Sports & Fitness Technology Travel Relationships Engineering
Customers
SMBs Agencies Enterprise Media
Plans Talent
Find Writers Join Talent Network Job Board Writer FAQs
Get Started Login 1 (866) 501-3116
  1. Blog Home
  2. Announcement
  3. Sunil Rajaraman
  4. Congrats to Percolate, Scripted.com Partner, on the $24M Round from Sequoia

Congrats to Percolate, Scripted.com Partner, on the $24M Round from Sequoia

Congrats to Percolate, Scripted.com Partner, on the $24M Round from Sequoia

Percolate raises $24M from Sequoia Capital to build out their content marketing platform.
[This Post was updated on March 10, 2022. Percolate is not part of Seismic]

James, Noah and the whole team at Percolate are some of the smartest guys we've met in the content marketing space. It comes as no surprise to us that they've been wildly successful in their short existence. Today, Percolate announced a $24M funding round from Sequoia Capital, which they will use to build out their content marketing platform. James and Noah's vision is compelling, and reminds us a lot of Marketo, Salesforce, and other successful SaaS companies. They remain focused on solving a few core problems, and they remain focused on product.

We at Scripted.com share that same philosophy of focusing on one problem and building technology to solve that problem. High-quality content creation at scale is one of the biggest problems marketers face, and all of the technology at Scripted is informed by solving that problem (while scaling like a technology company, NOT like an agency). There will be a winner in the "content creation" category of content marketing, and Scripted is focused on being just that. Content creation is a global problem that is not limited to brands and high-end publishers, we will work with Percolate to solve the global problem.

We've seen companies attempt to solve creative, platform, analytics, curation and distribution all at once -- in part because there is a lot of money in each area of the value chain (and it's an effective way to potentially "lock in" brand spend). However, James' quote from the Percolate fundraising announcement really resonates with us:

"We need to build a robust enough platform to allow for ... any creative input to plug into us."



James, Noah and the folks at Percolate understand that scaling any creative business like a tech company takes a lot of time and resources, and we admire their focus.
We are really proud to be partnered with Percolate, and we're excited to expand our business with them throughout 2014 and beyond.

30 Day Trial CTA Blue.png


Published by Sunil Rajaraman on Tuesday, March 18, 2014 in Announcement, Scripted News, Announcement, Scripted News.

Sign Up For Your 30 Day Free Trial Today!

You agree to Scripted’s Terms of Use and Privacy Policy.
Already have an account? Login
©2011-2023
Our Company
About Us Privacy Terms of Use GDPR Trust
For Members
Enterprise Agencies Publishers Customer FAQs Newsletter Customer Sign In
For Writers
Writer Services Agreement Writer FAQs Writer Sign In
Additional Resources
The Scripted Blog Industries Podcast Technology Affiliates Competitors
Social Buttons