The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Why Filling Out Your Writing Profile Is Key For Self-Promotion

Why Filling Out Your Writing Profile Is Key For Self-Promotion

Being a freelance writer today is about much more than simply writing. In order to succeed you need to be your own secre...
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Nico Canova

April 12, 2016
Content Marketing Strategies for Your HR Website

Content Marketing Strategies for Your HR Website

Considering the average recruiter only spends 5 to 7 seconds reading a resume, companies writing for the HR industry nee...
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Scripted Writers

April 12, 2016
Content Marketing Strategies for Fashion

Content Marketing Strategies for Fashion

Fashion is about beauty, style and innovation, so it would seem like a natural fit for online marketing. But, fashion br...
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Nico Canova

April 12, 2016
How to Manage Needy Clients

How to Manage Needy Clients

Clients matter. Unfortunately, not all clients understand the boundaries of a good working relationship, and some need m...
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Nico Canova

April 4, 2016
3 Habits of Successful Content Marketers

3 Habits of Successful Content Marketers

Every successful content marketer has their habits and rituals. These habits don't come about overnight but take experie...
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Nico Canova

March 28, 2016
The Power of Lead Nurturing

The Power of Lead Nurturing

Spring is just around the corner, and that means it's time to grow and nurture your leads. Learn how to have a green thu...
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Nico Canova

March 23, 2016
What Content Marketers Can Learn from St. Patrick's Day

What Content Marketers Can Learn from St. Patrick's Day

St. Patrick's day could hold the key to the four-leaf clover of content marketing. Find out why here......
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Tasia Potasinski

March 21, 2016
Why Good Content Needs Design

Why Good Content Needs Design

Good content alone isn't enough to get you ROI. Find out why good content demands good design here. ...
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Tasia Potasinski

March 18, 2016
The Challenges of Marketing Yourself as a Freelancer to Companies

The Challenges of Marketing Yourself as a Freelancer to Companies

Marketing yourself as a freelancer takes up time in your day that could be better spent completing work for clients. Fin...
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John C

March 18, 2016
3 Great Getaways (That Won't Break the Bank)

3 Great Getaways (That Won't Break the Bank)

Winter blues got you feeling down? Luckily, Spring is just around the corner! Take a load off somewhere far away without...
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Tasia Potasinski

March 14, 2016
How To Know When It's Time to Rebrand

How To Know When It's Time to Rebrand

Wondering when to rebrand your business? Here are the telltale signs, plus how to successfully rebrand through the power...
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Tasia Potasinski

March 11, 2016
How to Create Search-friendly Content at Scale [Slideshare]

How to Create Search-friendly Content at Scale [Slideshare]

At the Search Engine Marketing Expo West (SMX West) 2016, attendees learned everything the modern marketer needs to know...
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Tasia Potasinski

March 3, 2016
Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

At the 2016 CMI ContentTech Conference, Scripted hosted an exclusive chat with Jon Miller , CEO of Engagio, entrepreneur...
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Tasia Potasinski

March 3, 2016
March Madness Is Upon Us - Is Your Business Ready?

March Madness Is Upon Us - Is Your Business Ready?

March madness is here, and while three-pointers are up this season, sales are often down. Find out how your business can...
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Tasia Potasinski

March 3, 2016
Content Marketers: How to Create a Writing Process That Saves You Time

Content Marketers: How to Create a Writing Process That Saves You Time

With a never-ending to-do list spanning writing website copy, hosting webinars, and creating long-term strategy, how do ...
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Mary B

February 29, 2016