The Scripted Blog

Systems, strategy, and storytelling for modern content teams

The Power of Lead Nurturing

The Power of Lead Nurturing

Spring is just around the corner, and that means it's time to grow and nurture your leads. Learn how to have a green thu...
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Nico Canova

March 23, 2016
What Content Marketers Can Learn from St. Patrick's Day

What Content Marketers Can Learn from St. Patrick's Day

St. Patrick's day could hold the key to the four-leaf clover of content marketing. Find out why here......
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Tasia Potasinski

March 21, 2016
Why Good Content Needs Design

Why Good Content Needs Design

Good content alone isn't enough to get you ROI. Find out why good content demands good design here. ...
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Tasia Potasinski

March 18, 2016
The Challenges of Marketing Yourself as a Freelancer to Companies

The Challenges of Marketing Yourself as a Freelancer to Companies

Marketing yourself as a freelancer takes up time in your day that could be better spent completing work for clients. Fin...
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John C

March 18, 2016
3 Great Getaways (That Won't Break the Bank)

3 Great Getaways (That Won't Break the Bank)

Winter blues got you feeling down? Luckily, Spring is just around the corner! Take a load off somewhere far away without...
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Tasia Potasinski

March 14, 2016
How To Know When It's Time to Rebrand

How To Know When It's Time to Rebrand

Wondering when to rebrand your business? Here are the telltale signs, plus how to successfully rebrand through the power...
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Tasia Potasinski

March 11, 2016
How to Create Search-friendly Content at Scale [Slideshare]

How to Create Search-friendly Content at Scale [Slideshare]

At the Search Engine Marketing Expo West (SMX West) 2016, attendees learned everything the modern marketer needs to know...
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Tasia Potasinski

March 3, 2016
Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

At the 2016 CMI ContentTech Conference, Scripted hosted an exclusive chat with Jon Miller , CEO of Engagio, entrepreneur...
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Tasia Potasinski

March 3, 2016
March Madness Is Upon Us - Is Your Business Ready?

March Madness Is Upon Us - Is Your Business Ready?

March madness is here, and while three-pointers are up this season, sales are often down. Find out how your business can...
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Tasia Potasinski

March 3, 2016
Content Marketers: How to Create a Writing Process That Saves You Time

Content Marketers: How to Create a Writing Process That Saves You Time

With a never-ending to-do list spanning writing website copy, hosting webinars, and creating long-term strategy, how do ...
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Mary B

February 29, 2016
Cambro: Scripted Allowed Us to Double Our Content

Cambro: Scripted Allowed Us to Double Our Content

Find out how one SMB doubled their content output without doubling their headcount....
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Tasia Potasinski

February 25, 2016
The Scripties: An Awards Show for Content Marketers

The Scripties: An Awards Show for Content Marketers

As Scripted celebrates its 8 birthday, we took a brief look back on some of our favorite content marketing clients. ...
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Tasia Potasinski

February 24, 2016
5 Ways to Tell if You Need a Good Writer or an Industry Expert

5 Ways to Tell if You Need a Good Writer or an Industry Expert

When outsourcing content, there's always a question of whether you need a good writer or an industry expert. Find out ho...
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Tasia Potasinski

February 22, 2016
With Content Marketing, No Strategy = No ROI

With Content Marketing, No Strategy = No ROI

Creating content isn't enough in itself - you need to have a clear, defined strategy to see ROI. Here's how you can crea...
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Tasia Potasinski

February 19, 2016
4 Tools To Help Account Managers Become More Efficient

4 Tools To Help Account Managers Become More Efficient

Reading this blog ...
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Tasia Potasinski

February 19, 2016