As a new marketing agency, you will experience a variety of challenges. However, the most common question we hear is, “How do I price my services?” And the truth is that there is no simple answer. Marketing agencies offer a myriad of services, from content strategy to social media posts. ...
In this special election episode of The Scripted Podcast we sit down with Keegan Goudiss, former Director of Digital Advertising for Bernie2016 and co-founder of 1215.co, to discuss digital marketing in modern politics. Keegan tells us about his experience working on a major presidential campaign, what the two current campaigns must be going through a week out from the election, and how being in political marketing means you may have to be able to help fill a stadium in 48 hours. If you're thinking about getting into political marketing this is a good view into what that world is like.
Outsourcing keeps costs low, and opens the doors to a huge pool of skilled writers, but what should you know when choosing writers for your clients' projects? Here we take a look at what your marketing agency need to have from your freelance writers.
Consistently producing quality content at scale is tough, especially for large agencies. Here are our 7 favorite content writing tools that make it easier.
Content marketing agencies have their work cut out for them in 2020. These 9 elements will help agencies refine their brand and stand out from the crowd.
In this episode of The Scripted Podcast we sit down with founder and CEO of Web Savvy Marketing Rebecca Gill to talk about the important relationship between marketing agencies and content writers. We discuss how she identifies a great copy writer, what skills are important for an agency when hiring a copywriter, and the SEO and Content Marketing landscape in these uncertain times.
In this episode of The Scripted Podcast we sit down with Griffin Roer, founder and CEO of the marketing agency Uproer, to discuss SEO in 2020. Uproer is an agency that partners with many e-commerce and SaaS companies giving Griffin a unique perspective on building SEO strategies for his clients and what it takes to execute those strategies with high-quality content.