When you own a successful marketing agency, there is a seemingly never-ending list of tasks to be done. There are client meetings to attend, marketing campaigns to plan, and individual budgets to keep track of. It can be overwhelming. That's why so many marketing agencies outsource their content creation needs. ...
Google sees artificial intelligence as an important tool that can help solve complex problems quickly. Google’s AI platform has features for machine learning, crowdsourcing data, and analyzing Fairness Indicators to optimize software for as many people as possible. You might have already noticed that Google AI doesn't take a purely ...
Gated content for lead generation is incredibly effective, transforming traffic into leads and leads into sales. However, any gated information you create must be targeted accurately if you want to maximize its potential. If you already have a well-established audience, get tons of traffic, and understand your ideal customer, it may be time to include gated content in your strategy. Let's recap the main points: -Gated content has no SEO benefits. -Use gated content if you have lots of traffic and prospects who already love your content. -Benefits include quality lead generation, higher conversion rates, building trust and authority, and driving sales. -The best types of gated content are webinars, whitepapers, long-form articles, and ebooks.
Creating Evergreen Content for Your Enterprise Business To push your site and your business to its full potential, you must use every online tactic and tool at your disposal. Using evergreen content is a great way to increase traffic to your site. Evergreen content is an essential part of an ...
Best Writing Platform Landing Page Are you struggling to solve your business's content needs? Scripted can help. With thousands of writers and scalable services, Scripted gives you the tools you need to grow your company. 3 Reasons Scripted is The Best Writing Platform Wondering why Scripted is the best writing ...
Content remains a powerful marketing tool as we cruise through the first week of June. It's a great time to plan for some effective summer-themed content that will capture the heart of your vacationing audience. The temperature is rising, and many readers seek a cool, shaded spot away from the ...
Effective communication is so important to the success of your business, and your website should be one of the most visible representations of who you are and what you offer. Your Q&A content is one of the most powerful tools in your marketing arsenal. When you take the time to ...
Going into the second half of 2022, you might be wondering: " What content marketing trends are actually working? " It's a good question because just by the nature of what a trend is, it can be frustrating to discern what deserves your time and attention and what is just ...
Did you see that movie about the super-rich guy who made self-driving cars? The same guy that put one of his cars into orbit with a copy of The Hitchhiker's Guide to The Universe, then flew civilians into space for three days? To top it all off, he bought one ...
Welcome to your weekly dose of all things content marketing from your friends at Scripted! Spring is here, and there's no better time to embrace the spirit of fresh new ideas and possibly plant some seeds to reap a harvest later on. (Of course, we all hope the harvest comes ...
