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Keep content aligned with brand voice, style, and governance standards
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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

The 7 Most Creative Ads from Euro Cup 2016

The 7 Most Creative Ads from Euro Cup 2016

Everybody loves football, but not everybody loves the same football. From June 10 through July 10, football fans all ove...

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Q&A about Buyer Personas with Ardath Albee of Marketing Interactions

Q&A about Buyer Personas with Ardath Albee of Marketing Interactions

We write a lot about buyer personas, and we are very pleased to invite Ardath Albee, CEO of Marketing Interactions and a...

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Ryan Buckley

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Q&A about Writing with Ann Handley of MarketingProfs

Q&A about Writing with Ann Handley of MarketingProfs

We recently had a chance to connect with Ann Handley, Chief Content Officer of MarketingProfs and best-selling author of...

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Ryan Buckley

July 6, 2016
Content Marketing Wimbledon: Marketing Like the Pros

Content Marketing Wimbledon: Marketing Like the Pros

Every summer, people around the world tune in to watch the top tennis stars battle it out at Wimbledon. The iconic sport...

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Scripted Writers

July 5, 2016
6 Reasons Your Small Business Should Outsource Content

6 Reasons Your Small Business Should Outsource Content

By now you must know that content marketing is the way of the future. Traditional advertising methods are beginning to f...

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Ryan Buckley

June 30, 2016
5 Things Jon Snow Can Teach Us About Content Marketing

5 Things Jon Snow Can Teach Us About Content Marketing

If you've been keeping up on "Game of Thrones," you know that there's plenty we can learn from Jon Snow. In addition to ...

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Ashley Arcel

June 29, 2016
The 5 Steps for Hiring Medical Freelance Writers

The 5 Steps for Hiring Medical Freelance Writers

Creating captivating medical content requires not only an in-depth knowledge of the topics discussed, but also some adva...

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Nico Canova

June 27, 2016
The Secret to Getting Published as a Writer

The Secret to Getting Published as a Writer

If you're like many writers, getting published is probably one of your biggest goals. Although this goal may seem daunti...

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Nico Canova

June 23, 2016
7 Celebrities You Didn't Know Used Ghostwriters

7 Celebrities You Didn't Know Used Ghostwriters

Did you know that some of the world's biggest celebrities used the services of ghostwriters? Find out more here....

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Scripted Writers

June 21, 2016
Scripted Featured as a Top Content Marketing Company

Scripted Featured as a Top Content Marketing Company

Scripted Featured as a Top Content Marketing Company...

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Nico Canova

June 20, 2016
Hiring Freelance Financial Writers

Hiring Freelance Financial Writers

Hiring a freelance financial writer doesn't have to be a complicated process. Through proper vetting, clear communicatio...

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Nico Canova

June 20, 2016
Donald Trump's Marketing Strategy

Donald Trump's Marketing Strategy

Donald Trump. These days his name has the ability to unite or divide a room. Known as perhaps the most polarizing candid...

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Nico Canova

June 10, 2016
How Bernie Sanders' Content Strategy Made Millennials Feel the Bern

How Bernie Sanders' Content Strategy Made Millennials Feel the Bern

It's no secret Bernie Sanders has won the hearts of young voters. But how does he do it? In essence, Sanders' marketing ...

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Scripted Writers

June 8, 2016
The Hillary Clinton Approach to Content Marketing

The Hillary Clinton Approach to Content Marketing

What if you had only one product? Not one line of products, but one single item that had to be sold by November 8th or i...

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Ryan Buckley

June 6, 2016
4 Reasons Ted Cruz's Content Strategy Failed

4 Reasons Ted Cruz's Content Strategy Failed

When media outlets reported Ted Cruz had officially dropped out of the Republican race for President, the Twittersphere ...

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Nico Canova

June 1, 2016

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