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The Strategic Marketer

Perspectives on marketing strategy, growth, and the intersection of AI and human expertise.

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Content Marketing

'The Dragonfly Effect' Author Andy Smith: Finding What Your Audience Wants [Interview]

Nicole Karlis

December 11, 2013
Content Marketing

Sofia Quintero of Geckoboard: Transforming Data into Digestible Content

Nicole Karlis

December 6, 2013
Content Marketing

The Pyramid of Written Content: How to Present Your Story Ideas

Nicole Karlis

December 3, 2013
Content Marketing

Five Ways to Turn Your Audience into Content

Nicole Karlis

November 26, 2013
Content Marketing

How to Outsource Content & Maintain Your Brand's Voice

JD Peterson

November 25, 2013
Growing an Audience on Instagram When You're Focused on Written Content
Social Media Marketing

Growing an Audience on Instagram When You're Focused on Written Content

Jack O

November 21, 2013
Empowering Writers to Self-Publish Through eBooks [Interview]
Content Marketing

Empowering Writers to Self-Publish Through eBooks [Interview]

Nicole Karlis

November 20, 2013
Content Marketing

How to Find Evangelists in Your Audience

Alan Kelsky

November 18, 2013
Alexis Grant of Socialexis: How to Grow an Audience Through Content Creation
Content Marketing

Alexis Grant of Socialexis: How to Grow an Audience Through Content Creation

Nicole Karlis

November 13, 2013
When Outsourcing Written Content is Good for Your Business
Content Marketing

When Outsourcing Written Content is Good for Your Business

JD Peterson

November 12, 2013
Platforms that help monitor user-generated content
Content Marketing

Platforms that help monitor user-generated content

Verneda Lights

November 11, 2013
How Content Helped LearnVest Become a Trusted Authority in Financial Advice
Content Marketing

How Content Helped LearnVest Become a Trusted Authority in Financial Advice

Nicole Karlis

November 6, 2013
Content Marketing

Don't Lose Trust with Misleading Headlines

JD Peterson

November 1, 2013

Six Ways to Never Miss a Deadline Again

Scripted Writers

October 29, 2013
Content Marketing

What 'The New York Times' Can Teach You About Quality Content

JD Peterson

October 18, 2013