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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
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Look up key content marketing terms and concepts in plain language
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

What Makes a Good Editor? Some Insights From Our Editor Test

What Makes a Good Editor? Some Insights From Our Editor Test

The written word remains one of the most important means of communicating and connecting, even in an age of rapidly adva...

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Boris Vassilev

May 15, 2014
Skills Common to Creative and Content Writers

Skills Common to Creative and Content Writers

Creative writers and content writers have more in common than you think....

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Scripted Writers

May 13, 2014
Lauren Ireland: How Poetry Informs Content Writing [Interview]

Lauren Ireland: How Poetry Informs Content Writing [Interview]

Lauren Ireland is a noted poet-she released two books this year and has several chapbooks under her belt-and the catalog...

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JD Peterson

May 13, 2014
[Webinar Recap] How to Scale Your Brand's Storytelling

[Webinar Recap] How to Scale Your Brand's Storytelling

On May 8th, Scripted's CEO, Sunil Rajaraman, and Percolate's VP of Business Development, Shik Sundar, discussed the chal...

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JD Peterson

May 12, 2014
From Marketing to Writing: 5 Brilliant Marketers Who Became Successful Writers

From Marketing to Writing: 5 Brilliant Marketers Who Became Successful Writers

These five legends prove that great writing is an essential talent to have in your toolbox....

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Rebecca Mayglothling

May 12, 2014
May Writing Contest: Write Your Own Commencement Speech -- Congrats, Louise B.

May Writing Contest: Write Your Own Commencement Speech -- Congrats, Louise B.

If you could go to your alma mater, what would you tell this year's class? Scripted writers weigh in -- take a look at w...

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Nicole Karlis

May 6, 2014
7 Reasons Why Marketers Need to Be Excellent Writers

7 Reasons Why Marketers Need to Be Excellent Writers

Content marketing is not just a buzzword; it's part of nearly every brand's marketing arsenal....

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Denise Gabbard

May 5, 2014
99designs: How Our Designers Inspire Our Content Marketing  [Interview]

99designs: How Our Designers Inspire Our Content Marketing [Interview]

The Creative Edge's editor Kaitlyn Ellison tells us about their community-driven content strategy in the latest installm...

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Nicole Karlis

May 1, 2014
The Challenge of Scaling Your Storytelling

The Challenge of Scaling Your Storytelling

It's getting more difficult for brands to share their stories with their audiences....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

May 1, 2014
[Webinar Recap] Nobody Views Your Content - Here's How to Fix This

[Webinar Recap] Nobody Views Your Content - Here's How to Fix This

...

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JD Peterson

April 30, 2014
6 Phrases Weakening Your Content

6 Phrases Weakening Your Content

Cluttering up your copy with jargon and trite phrases weakens your message....

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Rose Kivi

April 29, 2014
Tuolumne River Trust: How Content Helps Us Protect the River [Interview]

Tuolumne River Trust: How Content Helps Us Protect the River [Interview]

The River Trust's Bay Area Program Director tells us how content is helping get the word out about saving and restoring ...

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Nicole Karlis

April 24, 2014
How Buzzfeed Makes Your Click - Tips for Better Social Sharing

How Buzzfeed Makes Your Click - Tips for Better Social Sharing

We gathered our own data to find out why BuzzFeed articles dominate the Internet. Here's how they maximize social sharin...

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Sunil Rajaraman

April 23, 2014
Don't Be a Content Snob: Listen to What Your Audience Wants

Don't Be a Content Snob: Listen to What Your Audience Wants

Delivering fun, engaging content is more important than pleasing your inner critic....

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Scripted Writers

April 23, 2014
For the Love of Nature: April Writing Contest  -- Congrats, Curtis F.

For the Love of Nature: April Writing Contest -- Congrats, Curtis F.

Scripted writers share their unforgettable moments with Mother Nature in our April writing contest. ...

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Nicole Karlis

April 22, 2014

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