The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Bay Area Writers, Join Us at ASJA's New Avenues In Journalism Conference

Bay Area Writers, Join Us at ASJA's New Avenues In Journalism Conference

Are you a wordsmith in the Bay Area? Then check out this cool writing conference October 10 - 11. ...
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Nicole Karlis

October 7, 2014
Overcome That Metrics Plateau!

Overcome That Metrics Plateau!

Has your blog's activity hit a plateau? Follow these strategies to breathe new life into your blog....
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Scripted Writers

October 2, 2014
Announcing Scripted As a Certified Content Partner In Percolate's Content Marketplace

Announcing Scripted As a Certified Content Partner In Percolate's Content Marketplace

We're thrilled to announce that Scripted is a Percolate Certified Content Partner. Keep reading to learn more about Perc...
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Jack Pollock

October 1, 2014
Be Your Own Publicist: Strategies for the Part-Time Writer

Be Your Own Publicist: Strategies for the Part-Time Writer

Part-time writers, use these strategies to become your own publicist and get the word out about your book....
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Tracy R

September 30, 2014
How to Sync Your Blog & Newsletter

How to Sync Your Blog & Newsletter

Knowing how to coordinate your blog and newsletter saves time, grows readership and increases engagement....
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Jacqueline Lee

September 30, 2014
Engagement Conversation: Here's How to Webinar in Content Marketing

Engagement Conversation: Here's How to Webinar in Content Marketing

Webinars offer a more personal and engaging way to interact with users. Do you know how to get the most out of the forma...
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Cirrelia T

September 27, 2014
3 Essential Performance Metrics For New Content Writers

3 Essential Performance Metrics For New Content Writers

Publishers are increasingly interested in the analytical performance of writers. Here's how to start measuring your cont...
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Deb S

September 23, 2014
First-Time Authors: How to Manage a DIY Book Tour

First-Time Authors: How to Manage a DIY Book Tour

Just finish your first book? Here's how you can manage a successful book tour without a big publishing house budget. ...
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Deb S

September 18, 2014
Best Practices for Including Thought Leaders in Your Written Content

Best Practices for Including Thought Leaders in Your Written Content

These pointers will help you build good relationships with industry experts and maximize the content you can create from...
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Jacqueline Lee

September 18, 2014
You Got a Like, But Can You Get a Click?

You Got a Like, But Can You Get a Click?

Social media shares aren't all they're cracked up to be. You need to balance shares with clicks to gain a real following...
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Erin B

September 17, 2014
Networking for Introverts: Make the Most of Writing Conferences

Networking for Introverts: Make the Most of Writing Conferences

If you're an introvert, you have finite social energy. Here's how spend sparingly while widening your professional netwo...
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Deb S

September 16, 2014
Checklist: Can Your Paid Promotion Vendor Give Your Content a Wider Reach?

Checklist: Can Your Paid Promotion Vendor Give Your Content a Wider Reach?

Knowing how to choose a reliable paid promotion vendor can boost your business's success. This checklist will help you s...
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Matthew Thompson

September 12, 2014
When Self-Promotion Isn't Enough: How to Find a Writing Agent

When Self-Promotion Isn't Enough: How to Find a Writing Agent

Working with an agent increases your chances of getting published. Learn how to reach out to agents and what to do befor...
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Jacqueline Lee

September 11, 2014
The Blog Turns 20: A Historic Timeline of Blogging and Content Platforms

The Blog Turns 20: A Historic Timeline of Blogging and Content Platforms

Reminisce about the evolution of blogging platforms from personal essays to marketing tools as the blog celebrates its 2...
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JD Peterson

September 11, 2014
[Webinar Recap] Original & Curated Content: How to Scale Your Content Marketing Strategy

[Webinar Recap] Original & Curated Content: How to Scale Your Content Marketing Strategy

Missed our webinar with Rallyverse on September 4? Watch the full recap here. ...
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Nicole Karlis

September 11, 2014