The Scripted Blog

Systems, strategy, and storytelling for modern content teams

The Love-Hate Relationship Between Marketers & Content Marketing

The Love-Hate Relationship Between Marketers & Content Marketing

Improve your relationship with content marketing -- it's worth it. ...
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Scripted Writers

February 13, 2015
Writer Love: A Scripted Story

Writer Love: A Scripted Story

At Scripted, we are proud to offer writers an opportunity to do what they love. Check out how writer Amie B. finds fulfi...
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Amie B

February 12, 2015
OKCupid's Christian Rudder On Turning Your Blog Into a Viral Success

OKCupid's Christian Rudder On Turning Your Blog Into a Viral Success

Christian Rudder talks with Scripted about the success of OKCupid's blog, why he never hired an editorial team and, of c...
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Nicole Karlis

February 11, 2015
7 Ways Storytelling Makes Your Content More Compelling

7 Ways Storytelling Makes Your Content More Compelling

Don't be afraid to connect with your audience over storytelling -- here's why. ...
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Sujan Patel

February 11, 2015
How To Manage Your Editorial Calendar

How To Manage Your Editorial Calendar

Having the skills to effectively manage an editorial calendar can set you up for content marketing success. ...
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Nicole Karlis

February 10, 2015
Secret Writers in the Oval Office

Secret Writers in the Oval Office

How well do you know your U.S. presidents? Rather, how well do you know their bylines? In honor of President's Day, chec...
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Scripted Writers

February 10, 2015
5 Dating Websites That Rock at Content Marketing

5 Dating Websites That Rock at Content Marketing

Need inspiration for your own content strategy? Take a look at what these dating websites are doing....
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Scripted Writers

February 9, 2015
The Birth of the Romance Novel

The Birth of the Romance Novel

From classic love stories to 50 Shades of Grey, romance novels have a huge impact on today's readers and generate more p...
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Scripted Writers

February 5, 2015
6 Things We Love About Content Marketing Right Now

6 Things We Love About Content Marketing Right Now

Since February is the month of love we want to recognize what we're loving about content marketing right now....
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Nicole Karlis

February 5, 2015
Moving On As CEO of Scripted

Moving On As CEO of Scripted

I am proud to have led an exceptional team to this stage as CEO. ...
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Sunil Rajaraman

February 4, 2015
How to Keep Creativity Alive

How to Keep Creativity Alive

In moments where writer's block seems unending, count on these tips to get your creativity flowing again....
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Scripted Writers

February 3, 2015
How to Fall In Love With Your Blog All Over Again

How to Fall In Love With Your Blog All Over Again

Slowly falling out of love with your blog? Take these steps to reignite the passion....
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Nicole Karlis

February 2, 2015
Do Your Readers Want To Share Your Content?

Do Your Readers Want To Share Your Content?

Here's how to foster an environment where users have the ability and desire to share your content....
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C W

January 31, 2015
Content Marketing Advice from CMI's Joe Pulizzi & What Marketers Can Do Better In 2015

Content Marketing Advice from CMI's Joe Pulizzi & What Marketers Can Do Better In 2015

In this interview, the king of content Joe Pulizzi talks about the growth of Content Marketing Institute and what market...
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Nicole Karlis

January 28, 2015
Why These 4 Brands Bring Social Media & Blog Content Together Amazingly

Why These 4 Brands Bring Social Media & Blog Content Together Amazingly

How do you define the relationship between your blog and social media accounts? ...
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Nicole Karlis

January 26, 2015