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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Plagiarism: Just Don't Do It

Plagiarism: Just Don't Do It

Plagiarism should always be on your radar -- and never on your to-do list. ...

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John C

June 18, 2015
5 Ways to Avoid The Summer Traffic Slump on Your Blog

5 Ways to Avoid The Summer Traffic Slump on Your Blog

Summer can be a slow time for traffic, but it doesn't have to be that way -- learn how to capture your readers' attenti...

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Nicole Karlis

June 17, 2015
Pro Bono: Writing Beyond The Paycheck

Pro Bono: Writing Beyond The Paycheck

Even excellent writers should write for free sometimes. ...

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JD Peterson

June 16, 2015
Content Marketing Lessons From These Savvy Fashion Brands

Content Marketing Lessons From These Savvy Fashion Brands

These five brands are strutting their stuff on the content marketing catwalk -- here's what you can learn from them. ...

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Nicole Karlis

June 16, 2015
Scripted Writer Spotlight: Julie Walker, Health and Wellness Guru

Scripted Writer Spotlight: Julie Walker, Health and Wellness Guru

Scripted writers are all different -- and have different ideas of their work and the freelance market in general. Here, ...

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JD Peterson

June 11, 2015
Announcing The Scripted Topic Marketplace: An Easy Way to Browse & Purchase Blog Posts

Announcing The Scripted Topic Marketplace: An Easy Way to Browse & Purchase Blog Posts

Looking for new blog post ideas? Check out The Scripted Topic Marketplace....

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JD Peterson

June 11, 2015
How to Look Like a Big Content Team With Scripted & Canva

How to Look Like a Big Content Team With Scripted & Canva

Missed our webinar on how to look like a big content team with limited resources? Watch the full recap here. ...

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Nicole Karlis

June 10, 2015
How to Grow Your Traffic From Social With Visuals

How to Grow Your Traffic From Social With Visuals

Canva's Senior Graphic Designer, Poppie Pack, offers her advice on how to create engaging visuals in this guest post....

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Poppie Pack

June 9, 2015
Balancing Fun and Writing This Summer

Balancing Fun and Writing This Summer

Make sure to balance your work and your play this summer. ...

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Rebecca G

June 9, 2015
5 Ways Content Marketing Can Help Realtors Succeed

5 Ways Content Marketing Can Help Realtors Succeed

Realtors, here's how to build your own brand with the help of content marketing. ...

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Nicole Karlis

June 8, 2015
What Happened In Content Marketing News This Week: June 2015

What Happened In Content Marketing News This Week: June 2015

There's a lot of news out there talking about how to create awesome content, but here's what caught our attention in the...

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JD Peterson

June 5, 2015
Pitching for Work: A Freelancer's Best Friend for Getting the Gig

Pitching for Work: A Freelancer's Best Friend for Getting the Gig

Pitching, on Scripted and elsewhere, gives you the freedom to write about what you love....

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Amie B

June 4, 2015
How Local Content Is Powering Real Estate and Travel Brands

How Local Content Is Powering Real Estate and Travel Brands

As more people are searching for information and services near them, it's never been more important to create relevant l...

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JD Peterson

June 3, 2015
Take a Vacation from Writing

Take a Vacation from Writing

Taking time off is just as important as writing regularly. Read why below. ...

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John C

June 2, 2015
Interview With Kevan Lee: A Look Inside Buffer's Content Marketing Strategy

Interview With Kevan Lee: A Look Inside Buffer's Content Marketing Strategy

We caught up with Buffer's Content Crafter, Kevan Lee, to learn more about the success they've had with blogging. ...

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Nicole Karlis

June 1, 2015

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