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Audit existing content to find gaps, improve quality, and prioritize updates
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Keep content aligned with brand voice, style, and governance standards
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Drive SaaS growth with content built for activation, retention, and scale
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Build a focused content roadmap with clear priorities, channels, and goals
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Set rules and workflows to keep content quality and messaging consistent
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Optimize content for AI answers and generative search discovery
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Streamline your content process to ship faster with fewer bottlenecks
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Improve product visibility and conversions with ecommerce-focused content
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Turn existing assets into new formats to extend reach and ROI
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Measure content impact and optimize strategy using performance insights
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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Connect and Grow With Blogging Communities

Connect and Grow With Blogging Communities

Join a blogging community to connect with other like-minded individuals and grow your audience. ...

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Your writing is a brand in itself, making it an important marketing tool for you as a writer. ...

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In this interview, our friends at Pressly bust myths about content curation, talk about their own content strategy and m...

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Never Forget a Writing Idea

Don't let a great idea float away! Check out our tips on recording your brilliant writing ideas. ...

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Improve Your Writing Skills on 5 Minutes a Day

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To Go Boldly Into Infinitives and Other Grammar Rules

To Go Boldly Into Infinitives and Other Grammar Rules

Do you know your grammar rules? Read on to test your knowledge....

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Scripted Writers

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Why Organizing Your Content Will Make Your Audience Stick Around [Interview]

Why Organizing Your Content Will Make Your Audience Stick Around [Interview]

Hana Abaza from Uberflip explains how to increase time-on-site through Hubs, the importance of a good headline and more....

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Why Company Values Are Important

At our last company-wide retreat in Santa Cruz, we finally presented something that's been years in the making: Scripted...

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Ryan Buckley

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Top 5 Writers Conferences -- and 2 Retreats

Top 5 Writers Conferences -- and 2 Retreats

Conferences and retreats are great ways to connect with other writers and work on your craft. ...

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Scripted Writers

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23 Stats to Convince a CEO That You Need Content Marketing

23 Stats to Convince a CEO That You Need Content Marketing

Do your C-level execs need a little nudge to get on board with content marketing? Show them our list of curated content ...

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Nicole Karlis

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10 Topics Realtors Should Talk About in Blog Posts

10 Topics Realtors Should Talk About in Blog Posts

In order to captivate the right audience, realtors should consistently blog about these topics....

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The Freelance Economy: Past, Present and Future

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What The Road to Independence Would Have Looked Like in 2015 [Infographic]

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Infographics are an important and creative marketing tool -- and they're fun to write! ...

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