The Scripted Blog

Systems, strategy, and storytelling for modern content teams

6 Lessons Content Marketers Should Never Forget From 2014

6 Lessons Content Marketers Should Never Forget From 2014

Last year was one of content marketing's strongest -- here are the biggest takeaways. ...
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Nicole Karlis

January 14, 2015
Tools You Didn't Know About That Will Measure Your Social Media Content

Tools You Didn't Know About That Will Measure Your Social Media Content

Buried within these social media analytics applications are great features that measure content success in a variety of ...
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Tiffany G

January 12, 2015
How to Include Your Co-Workers In Your Content Marketing Efforts

How to Include Your Co-Workers In Your Content Marketing Efforts

Your co-workers may be a lot like your distant relatives -- they don't know what you actually do. Here's how to explain ...
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Scripted Writers

January 9, 2015
5 Tools to Help You Master Content Planning

5 Tools to Help You Master Content Planning

Dozens of sites and services claim to help marketers plan their content across multiple platforms -- these five actually...
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Nicole Karlis

January 7, 2015
Content Marketing Trends That Are Still Relevant This Year

Content Marketing Trends That Are Still Relevant This Year

Which hot content marketing trends of 2014 are still relevant in 2015? We'll tell you. ...
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Autumn R

January 5, 2015
4 Skills to Look for In Content Marketers In 2015

4 Skills to Look for In Content Marketers In 2015

Content marketing is evolving rapidly -- here's what to look for when hiring the ones who run the show in 2015. ...
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Nicole Karlis

January 2, 2015
The Ultimate List to Outsourcing Your Content

The Ultimate List to Outsourcing Your Content

Looking to outsource video, graphic design as well as content writing? These freelance marketplaces are the best in thei...
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Nicole Karlis

December 25, 2014
Last Minute Holiday Gifts For A Content Writer

Last Minute Holiday Gifts For A Content Writer

Get the perfect gift for the content writer in your life -- advice from a content writer herself. ...
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Jacqueline Lee

December 21, 2014
How To Use a Content Writing Service For More Than Just a Blog Post

How To Use a Content Writing Service For More Than Just a Blog Post

Do you think content writing services are just for blog posts? Think again! Take a look at three other types of content ...
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Jacqueline Lee

December 17, 2014
5 Ways to Succeed In 2015 With a Content Writing Service

5 Ways to Succeed In 2015 With a Content Writing Service

Content is a valuable asset - here's how to seamlessly utilize a content writing service. ...
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Nicole Karlis

December 16, 2014
Lexical Diversity: Improving Writing Through Technology

Lexical Diversity: Improving Writing Through Technology

How the linguistic metric of lexical diversity can help improve writing. ...
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Ryan Fauver

December 13, 2014
Top Content Marketing Companies and Tools

Top Content Marketing Companies and Tools

Successful content marketers need help from many content marketing companies and tools. Here is a list to help marketers...
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JD Peterson

December 11, 2014
How To Measure The ROI of Your White Papers (The Right Way)

How To Measure The ROI of Your White Papers (The Right Way)

Marketers depend on white papers for a variety of reasons -- find out if you're measuring your content goals correctly....
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Nicole Karlis

December 8, 2014
What's a Content Writing Service? An Overview For Content Marketers

What's a Content Writing Service? An Overview For Content Marketers

We've put together a basic breakdown of what content writing services are and how they can help marketers. ...
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Jacqueline Lee

December 4, 2014
Here's How You Can Publish Your Scripted Content to HubSpot

Here's How You Can Publish Your Scripted Content to HubSpot

Find out all the details about our exciting integration with our friends at HubSpot. ...
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Ryan Buckley

December 2, 2014