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The Strategic Marketer

Perspectives on marketing strategy, growth, and the intersection of AI and human expertise.

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How to Write a Stellar Short Video Script

How to Write a Stellar Short Video Script

Katharine Miller

July 28, 2014
Content Careers: Kyle Kelly-Yahner on Being Community Content Manager at Twilio

Content Careers: Kyle Kelly-Yahner on Being Community Content Manager at Twilio

JD Peterson

July 24, 2014
How to Find and Use Quality Images in Blog Posts

How to Find and Use Quality Images in Blog Posts

JD Peterson

July 23, 2014
9 Ways to Give Your Infographic a New Life
Content Marketing

9 Ways to Give Your Infographic a New Life

Nicole Karlis

July 23, 2014
6 Grammar Lessons From Weird Al
Content Marketing

6 Grammar Lessons From Weird Al

JD Peterson

July 18, 2014
5 Design Concepts Writers Must Learn

5 Design Concepts Writers Must Learn

Rose Kivi

July 18, 2014
Canva: What Content Marketers Need to Know About Design [Interview]

Canva: What Content Marketers Need to Know About Design [Interview]

Nicole Karlis

July 16, 2014
3 Admirable Traits of The Trendsetters in Content Marketing
Content Marketing

3 Admirable Traits of The Trendsetters in Content Marketing

Nicole Karlis

July 14, 2014
What's Your Content Strategy's 'Mad Men' Personality?
Content Marketing

What's Your Content Strategy's 'Mad Men' Personality?

Nicole Karlis

July 11, 2014
Announcing Scripted Foundation: Why We're Writing for Good
News

Announcing Scripted Foundation: Why We're Writing for Good

Sunil Rajaraman

July 10, 2014
What Web Writers Can Learn from Classic Cross-Genre Artists

What Web Writers Can Learn from Classic Cross-Genre Artists

JD Peterson

July 10, 2014
Best Practices for Job Guidelines
News

Best Practices for Job Guidelines

JD Peterson

July 9, 2014
How Scripted Works With Partners
Case Studies

How Scripted Works With Partners

JD Peterson

July 7, 2014
June Writing Contest: My Best (Or Worst) Summer Vacation -- Congrats, John C.

June Writing Contest: My Best (Or Worst) Summer Vacation -- Congrats, John C.

Nicole Karlis

July 7, 2014
Content Careers: Dayna Rothman on Being a Content Manager

Content Careers: Dayna Rothman on Being a Content Manager

JD Peterson

July 2, 2014