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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

How Brands Should Really Be Thinking About Content Distribution [Interview]

How Brands Should Really Be Thinking About Content Distribution [Interview]

Gregg Freishtat of Outbrain explains the best practices in content distribution, where readers are most likely to clic...

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Nicole Karlis

January 22, 2014
How to Leverage Gated Content in Sales

How to Leverage Gated Content in Sales

If used right, gated content can prove a boost to revenue....

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Frank Jones

January 16, 2014
Self-Promotion: Marketing Strategies for Freelance Writers

Self-Promotion: Marketing Strategies for Freelance Writers

Secure more jobs using these self-promotion strategies. ...

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Tracy S

January 15, 2014
Promoted Content vs. PPC: How to Generate Leads

Promoted Content vs. PPC: How to Generate Leads

Promoted content helps your message stand out from the crowd....

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Nicole Karlis

January 14, 2014
Promoting Content on Social Media: How to Increase Your Shares [Interview]

Promoting Content on Social Media: How to Increase Your Shares [Interview]

SocialToaster CEO Brian Razzaque explains how to make your content more shareable, the best channels for promotion and...

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Nicole Karlis

January 8, 2014
The 5 Most Valuable Metrics in Content Marketing

The 5 Most Valuable Metrics in Content Marketing

Tracking metrics is just as important as creating high quality content....

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Jack O

January 7, 2014
How You Can Look Like a Giant Content Team With Only a Team of Two

How You Can Look Like a Giant Content Team With Only a Team of Two

The size of your content team doesn't matter, it's the quality of the content you create that counts. You can create a...

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Nico Canova

January 2, 2014
The Future of Content Marketing & Lead-Generation Content

The Future of Content Marketing & Lead-Generation Content

In our second interview with 'The Dragonfly Effect' author, Andy talks about where content marketing is headed, how it...

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Nicole Karlis

December 19, 2013
Retail, Finance, Auto & More: LinkedIn Groups to Join for Every Industry

Retail, Finance, Auto & More: LinkedIn Groups to Join for Every Industry

Content promotion is just as important as the quality of the content. ...

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Jack O

December 17, 2013
A Guide to Google Analytics Behavioral Targeting

A Guide to Google Analytics Behavioral Targeting

The latest Google Analytics feature provides more insight into visitor demographics. ...

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JD Peterson

December 13, 2013
'The Dragonfly Effect' Author Andy Smith: Finding What Your Audience Wants [Interview]

'The Dragonfly Effect' Author Andy Smith: Finding What Your Audience Wants [Interview]

Scripted.com caught up with Andy to talk about how today's marketers can reach their ideal audience, leverage hypothes...

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Nicole Karlis

December 11, 2013
Sofia Quintero of Geckoboard: Transforming Data into Digestible Content

Sofia Quintero of Geckoboard: Transforming Data into Digestible Content

For every industry, data has a compelling story to tell. ...

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Nicole Karlis

December 6, 2013
The Pyramid of Written Content: How to Present Your Story Ideas

The Pyramid of Written Content: How to Present Your Story Ideas

Deciding on how to execute your story ideas can be a difficult task....

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Nicole Karlis

December 3, 2013
Five Ways to Turn Your Audience into Content

Five Ways to Turn Your Audience into Content

Running out of story ideas? Listen to your audience. ...

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Nicole Karlis

November 26, 2013
How to Outsource Content & Maintain Your Brand's Voice

How to Outsource Content & Maintain Your Brand's Voice

Content is key to improving sales, visibility and authority online. ...

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JD Peterson

November 25, 2013

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