Content Marketing

4 Reasons Ted Cruz's Content Strategy Failed

When media outlets reported Ted Cruz had officially dropped out of the Republican race for President, the Twittersphere erupted. Memes were developed, opinions were shared and even his competitor Dona...

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Nico Canova

June 01, 2016

Getting Started With Affiliate Marketing

Affiliate marketing is a fantastic and simple way to make money online. You stand to make a profit every time someone views a posted ad or link and clicks through to purchase something - it's complete...

Nico Canova

May 31, 2016

Is There a Formula for Headlines That Convert?

The answer is "Yes," but that headline was actually a trick question. There are many formulas for headlines that improve conversion rates for specific audiences. We'll look at seven formulas that tend...

Nico Canova

May 31, 2016

The Secret Formula to Evergreen Marketing Content

The beauty of online content is, in many cases, it remains on your website or blog permanently. Each time you release a new post, it's an opportunity for users to find your site and increase the autho...

Nico Canova

May 23, 2016

5 Ways to Write Content for a Niche Business

Writing content for niche businesses can present several challenges. Use this guide to make sure your clients get the content they deserve....

Nico Canova

May 18, 2016

Quick Read: The Importance of Context

Context is hugely important in all aspects of communication. It provides a framework for communicating effectively and can make our break even the best messaging. This makes context especially importa...

Nico Canova

April 29, 2016

Startup Marketing: 5 Tips for the Brand New Startup

Starting a business can be both a daunting and exciting adventure. From attracting investors to hiring staff and finding a physical space to work, startup founders have a lot on their plates. However,...

Nico Canova

April 27, 2016

Earth Day - A Deep, Engaging Dive into the History of Earth Day

Every year on April 22, people around the world come together to celebrate Earth Day. This is a day set aside to appreciate the earth itself, and to educate the public, by bringing awareness to enviro...

Scripted Writers

April 22, 2016