The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Authority Labs Review: Features, Pricing, & Alternatives

Authority Labs Review: Features, Pricing, & Alternatives

I didn’t know about Authority Labs at the start of my SEO specialist career, but I would have used it to fix this dilemm...
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Kevin O'Connor

October 1, 2019
The 15 Best Writing Tools for Content Marketers

The 15 Best Writing Tools for Content Marketers

Keyword-rich, error-free, engaging content is at the core of any marketer’s success. As a content marketer, having the r...
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Kevin O'Connor

October 1, 2019
Law Firm Marketing Strategy in 2019: How to Use Content to Outrank the Competition

Law Firm Marketing Strategy in 2019: How to Use Content to Outrank the Competition

Law firms pay upwards of $75 a click for paid search terms, higher than most any other industry. That’s why ranking orga...
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Kevin O'Connor

October 1, 2019
Hemingway App Review: Features, Pricing, and Alternatives

Hemingway App Review: Features, Pricing, and Alternatives

Lengthy, complicated sentences and words often get in the way of great writing. It’s easy to fall into this trap and end...
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Kevin O'Connor

September 30, 2019
Social Media Management: The Best Tools, Calendars, and Practices

Social Media Management: The Best Tools, Calendars, and Practices

Social media is an everyday part of life for more than three billion people worldwide . These networks are an essential ...
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Kevin O'Connor

September 30, 2019
The 10 Best Link Building Tools: Reviews, Prices, and Features

The 10 Best Link Building Tools: Reviews, Prices, and Features

Building high-quality backlinks to your website is one of the pillars of a good SEO strategy. However, trying to do it m...
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Kevin O'Connor

September 30, 2019
The Best SEO Keyword Rank Trackers of 2019

The Best SEO Keyword Rank Trackers of 2019

Knowing how your SEO efforts are impacting your site’s ranking for different keywords is essential to making progress an...
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Kevin O'Connor

September 26, 2019
How to Set Up an Effective Content Marketing Strategy

How to Set Up an Effective Content Marketing Strategy

So you've probably heard that "content is king." Neil Patel, Gary Vee, the millennials at the office and on the internet...
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Kevin O'Connor

September 17, 2019
Easy Slack SQL Reporting (Scripted Behind the Scenes)

Easy Slack SQL Reporting (Scripted Behind the Scenes)

Looking for a behind-the-scenes peek at how we do reporting at Scripted? Follow along as we show you our simple Slack S...
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Scripted Writers

August 9, 2019
Public Relations: What is PR and How Do PR Agents Grow Your Business?

Public Relations: What is PR and How Do PR Agents Grow Your Business?

The trickiest part of being a public relations officer is trying to describe what you do. A poor attempt will result in ...
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Kevin O'Connor

July 10, 2019
Best IR Websites: The Top 10 IR Websites by Traffic (and how they do it)

Best IR Websites: The Top 10 IR Websites by Traffic (and how they do it)

The Top 20 Investor Websites By Traffic A few weeks ago a client in the Investor Relations (IR) industry approached us a...
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Scripted Writers

May 22, 2019
Facebook Announces New Button to Combat Fake News

Facebook Announces New Button to Combat Fake News

In a stunning announcement today, after months of intense research on how to stop the spread of Fake News on their websi...
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Kevin O'Connor

March 29, 2019
SEOBits Podcast Episode 36: What Questions Should You Be Asking Your Future SEO Agency?

SEOBits Podcast Episode 36: What Questions Should You Be Asking Your Future SEO Agency?

The SEOBits Podcast hosted by Rebecca Gill is an excellent source of actionable advice on SEO, content marketing, entrep...
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Kevin O'Connor

March 13, 2019
Inbound Marketing: Mapping Your Value Journey Canvas

Inbound Marketing: Mapping Your Value Journey Canvas

The inbound marketing methodology is certainly helpful, and it's a resource to turn to again and again to understand the...
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Becky B

February 25, 2019
Copyblogger: Reviews, Features, Prices, and Alternative

Copyblogger: Reviews, Features, Prices, and Alternative

For those of you familiar with Copyblogger, you know that they have had embarked on an impressive journey over the years...
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Kevin O'Connor

January 17, 2019