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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
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The Scripted Blog

Systems, strategy, and storytelling for modern content teams

Weekly Content Marketing Trends February 28, 2022

Weekly Content Marketing Trends February 28, 2022

Welcome to another week of what you need to know about the content marketing trends and news that will connect you with ...

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Ciara Antolini

February 28, 2022
Loomly Tool Review | Scripted

Loomly Tool Review | Scripted

Building a successful, engaging brand may seem like it takes more work than ever. When every single one of your customer...

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Ciara Antolini

February 25, 2022
Hootsuite Tool Review | Scripted

Hootsuite Tool Review | Scripted

If you're not on social media, you're missing out on the opportunity to engage with your audience and build a lasting re...

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Ciara Antolini

February 25, 2022
SendPulse Email Tool Review | Scripted

SendPulse Email Tool Review | Scripted

SendPulse isn't your average email tool. While you can use SendPulse to manage your email marketing, it also offers tool...

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Ciara Antolini

February 23, 2022
Mutiny HQ Tool Review | Scripted

Mutiny HQ Tool Review | Scripted

Mutiny is a company that specializes in conversion rate optimization. They offer various services, including website tra...

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Ciara Antolini

February 23, 2022
Weekly Marketing Trend February 22, 2022

Weekly Marketing Trend February 22, 2022

So much of content marketing seems to be an "outside" job, meaning that we're always looking to other sources of informa...

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Ciara Antolini

February 22, 2022
What You Should Know About Adobe Photoshop

What You Should Know About Adobe Photoshop

Adobe Photoshop is often considered to be one of the premier graphic design and editing tools available on the market. A...

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Ciara Antolini

February 22, 2022
Greenflare SEO Tool Review

Greenflare SEO Tool Review

If you've been searching for an SEO tool, but you don't have a huge budget, or perhaps you're looking for a framework th...

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Jubilee Heutmaker

February 22, 2022
Trello Tool Review | Scripted

Trello Tool Review | Scripted

Trello is a web-based application that was initially launched in 2011. This web application is a content management syst...

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Ciara Antolini

February 18, 2022
Hotjar Tool Review

Hotjar Tool Review

With seemingly new online marketing and SaaS tools becoming available daily, business owners are constantly falling vict...

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Jubilee Heutmaker

February 18, 2022
Ceros Tool Review | Scripted

Ceros Tool Review | Scripted

What is Ceros ? According to the brand: " Ceros is a cloud-based design platform that allows marketers and designers to ...

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Ciara Antolini

February 17, 2022
Vidyard Review: Features, Pricing, and Alternatives

Vidyard Review: Features, Pricing, and Alternatives

Vidyard Review: Features, Pricing, and Alternatives If you're looking for easy ways to get your feet wet with video, Vid...

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Jubilee Heutmaker

February 16, 2022
Hootsuite App Review: Features, Pricing, and Alternatives

Hootsuite App Review: Features, Pricing, and Alternatives

Having a steady flow of engaging content for your business is half the battle with great content marketing; the other ha...

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Ciara Antolini

February 15, 2022
Keyword Surfer Tool Review | Scripted

Keyword Surfer Tool Review | Scripted

It's nearly impossible for web pages to get first-page search engine results without optimized content that includes the...

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Ciara Antolini

February 14, 2022
Weekly Content Marketing Trends February 14, 2022

Weekly Content Marketing Trends February 14, 2022

Happy Valentine's Day! A day considered by some to signify romance and for others the heartache of being alone in a worl...

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Ciara Antolini

February 14, 2022

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