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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
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Work with expert writers to produce trusted, high-quality brand content
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Insurance
Legal
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Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
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See real customer outcomes and how teams achieved measurable results
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Compare Scripted with alternatives across quality, workflow, and value
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  1. Blog Home
  2. Nicole Karlis

Nicole Karlis

Independence Day to Labor Day: Plan Your Content Around These Summer Holidays

Independence Day to Labor Day: Plan Your Content Around These Summer Holidays

Jump in the pool of current events to make your written content relevant and engaging for your readers....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

June 17, 2014
Ampush: Why Creating Content for Social Media on Mobile is Different [Interview]

Ampush: Why Creating Content for Social Media on Mobile is Different [Interview]

Jillian from Ampush shares her insights into how to create great content for different social mobile platforms. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

June 5, 2014
A 3-Step Guide to Hiring Quality Content Writers

A 3-Step Guide to Hiring Quality Content Writers

Learn how to hire great content writers to scale your content marketing strategy. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

June 5, 2014
The Glossary of Modern Writers: Content Writers, Freelance Writers & More

The Glossary of Modern Writers: Content Writers, Freelance Writers & More

Different types of writers have a variety of skills for an array of jobs. Read Scripted.com's glossary to understand th...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 28, 2014
Which Type of Content Creator Are YOU? [Quiz]

Which Type of Content Creator Are YOU? [Quiz]

Take Scripted.com's quiz to find out your true content creator personality. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 23, 2014
InsideView: How We Increased Blog Content by 25 Percent

InsideView: How We Increased Blog Content by 25 Percent

Read how InsideView used Scripted to grow their business....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 22, 2014
Atomic Reach: How We're Quantifying High-Quality Content [Interview]

Atomic Reach: How We're Quantifying High-Quality Content [Interview]

Ira Haberman fills us in on their own content marketing strategy, what qualifies as quality content and more in our late...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 21, 2014
Zazzle: Scripted Writers Understand Our Brand's Voice

Zazzle: Scripted Writers Understand Our Brand's Voice

Hi, I'm Diana. I'm the Director of Communications at Zazzle . My role has a mix of responsibilities, but I think they're...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 21, 2014
5 Solutions to Fears About Having an External Writing Team

5 Solutions to Fears About Having an External Writing Team

Your fears about hiring freelance writers to create content for your marketing strategy might not be as uncommon (and sc...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 20, 2014
May Writing Contest: Write Your Own Commencement Speech -- Congrats, Louise B.

May Writing Contest: Write Your Own Commencement Speech -- Congrats, Louise B.

If you could go to your alma mater, what would you tell this year's class? Scripted writers weigh in -- take a look at w...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 6, 2014
99designs: How Our Designers Inspire Our Content Marketing  [Interview]

99designs: How Our Designers Inspire Our Content Marketing [Interview]

The Creative Edge's editor Kaitlyn Ellison tells us about their community-driven content strategy in the latest installm...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

May 1, 2014
Tuolumne River Trust: How Content Helps Us Protect the River [Interview]

Tuolumne River Trust: How Content Helps Us Protect the River [Interview]

The River Trust's Bay Area Program Director tells us how content is helping get the word out about saving and restoring ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Nicole Karlis

April 24, 2014

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