We had a chance to sit with David Stone, Senior Content Marketing Manager at ROI Revolution, a marketing agency focused on ecommerce strategy. We talked about how they market their own company using c...
Ryan Buckley
There are a lot of lists of marketing technology companies, but most of them are in the form of infographics with a bunch of logos that you can barely read. They are very compelling visually, but don'...
We write a lot about buyer personas, and we are very pleased to invite Ardath Albee, CEO of Marketing Interactions and author of Digital Relevance, to discuss the importance of buyer personas in produ...
We recently had a chance to connect with Ann Handley, Chief Content Officer of MarketingProfs and best-selling author of Everybody Writes. Ann is a frequent speaker at content marketing events around ...
By now you must know that content marketing is the way of the future. Traditional advertising methods are beginning to fall out of vogue as companies expand their content marketing budgets, investing ...
What if you had only one product? Not one line of products, but one single item that had to be sold by November 8th or it would be valueless in the market. That level of intensity would truly focus yo...
Ever since we launched Scripted, way back in 2011, consultants, customers, and even friends have asked if we had an affiliate program that they could join. At the time, we did not. For those who are n...
When it comes to content marketing for the sales industry, crafting powerful content that tells a story your audience can relate to is essential. In fact, research found that when people hear empathet...
Become a more efficient content marketer in five minutes simply by reading this blog....
At our last company-wide retreat in Santa Cruz, we finally presented something that's been years in the making: Scripted's company values. ...
Find out all the details about our exciting integration with our friends at HubSpot. ...
Before Hurricane Sandy hit New York, I expected to run 26.2 miles through all five boroughs of New York City, starting in Staten Island and ending in Manhattan. I was volunteering as a guide for a dis...