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Legal
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Enterprises
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Content Marketers
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  1. Blog Home
  2. Tasia Potasinski

Tasia Potasinski

Electrolux's Rebranding: A Brief Case Study

Electrolux's Rebranding: A Brief Case Study

Rebranding: there's a right way and a wrong way to do it. Learn from global brand Electrolux's experiments here in this Scripted Case Study....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

June 07, 2023
What Content Marketers Can Learn from St. Patrick's Day

What Content Marketers Can Learn from St. Patrick's Day

St. Patrick's day could hold the key to the four-leaf clover of content marketing. Find out why here......

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 21, 2016
Why Good Content Needs Design

Why Good Content Needs Design

Good content alone isn't enough to get you ROI. Find out why good content demands good design here. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 18, 2016
3 Great Getaways (That Won't Break the Bank)

3 Great Getaways (That Won't Break the Bank)

Winter blues got you feeling down? Luckily, Spring is just around the corner! Take a load off somewhere far away without having to reach too deep into your pockets. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 14, 2016
How To Know When It's Time to Rebrand

How To Know When It's Time to Rebrand

Wondering when to rebrand your business? Here are the telltale signs, plus how to successfully rebrand through the power of digital marketing....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 11, 2016
How to Create Search-friendly Content at Scale [Slideshare]

How to Create Search-friendly Content at Scale [Slideshare]

At the Search Engine Marketing Expo West (SMX West) 2016, attendees learned everything the modern marketer needs to know about ranking high in search. Sponsors included Google & Twitter, and sessi...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 03, 2016
Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

Lessons From Jon Miller, Content Marketing Master [LiveChat Recap]

At the 2016 CMI ContentTech Conference, Scripted hosted an exclusive chat with Jon Miller , CEO of Engagio, entrepreneur, and all around Content Marketing Master. Over the course of the 30 minute disc...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 03, 2016
March Madness Is Upon Us - Is Your Business Ready?

March Madness Is Upon Us - Is Your Business Ready?

March madness is here, and while three-pointers are up this season, sales are often down. Find out how your business can prepare here. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

March 03, 2016
Cambro: Scripted Allowed Us to Double Our Content

Cambro: Scripted Allowed Us to Double Our Content

Find out how one SMB doubled their content output without doubling their headcount....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

February 25, 2016
The Scripties: An Awards Show for Content Marketers

The Scripties: An Awards Show for Content Marketers

As Scripted celebrates its 8 birthday, we took a brief look back on some of our favorite content marketing clients. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

February 24, 2016
5 Ways to Tell if You Need a Good Writer or an Industry Expert

5 Ways to Tell if You Need a Good Writer or an Industry Expert

When outsourcing content, there's always a question of whether you need a good writer or an industry expert. Find out how to choose the best writer for your next blog here. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

February 22, 2016
With Content Marketing, No Strategy = No ROI

With Content Marketing, No Strategy = No ROI

Creating content isn't enough in itself - you need to have a clear, defined strategy to see ROI. Here's how you can create a winning content strategy....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

Tasia Potasinski

February 19, 2016

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