Jack O

How to Set Expectations in Your Headlines

How to Set Expectations in Your Headlines

There's a time to tease and a time to reveal when it comes to writing good headlines....
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Jack O

February 24, 2014
Three Rules to Follow When Writing Good Headlines

Three Rules to Follow When Writing Good Headlines

Headlines can make or break the potential success of your article. ...
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Jack O

February 12, 2014
These Emotions Might Make Your Written Content Go Viral

These Emotions Might Make Your Written Content Go Viral

Is feeling surprised the foundation of viral content -- or is it inspiration? ...
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Jack O

February 11, 2014
The 5 Most Valuable Metrics in Content Marketing

The 5 Most Valuable Metrics in Content Marketing

Tracking metrics is just as important as creating high quality content....
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Jack O

January 07, 2014
Retail, Finance, Auto & More: LinkedIn Groups to Join for Every Industry

Retail, Finance, Auto & More: LinkedIn Groups to Join for Every Industry

Content promotion is just as important as the quality of the content. ...
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Jack O

December 17, 2013
Growing an Audience on Instagram When You're Focused on Written Content

Growing an Audience on Instagram When You're Focused on Written Content

Just because photography isn't part of your content strategy, doesn't mean you have to neglect Instagram....
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Jack O

November 21, 2013